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Philips

Senior Manager, Upstream Marketing – Image Guided Therapy Devices

Philips

. Lead global upstream marketing for Image Guided Therapy Devices core platforms .

Posted 10/13/2026full-timeUnited StatesSenior💰 $131,000 - $223,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in upstream marketing for Image Guided Therapy Devices, with a strong ability to translate market insights into strategic product development and business cases. Proven track record in collaborating across diverse teams and influencing key stakeholders to drive platform differentiation and improve patient care.

Highest-signal resume keywords
Upstream Marketing StrategyProduct DevelopmentMarket Insights TranslationStrategic LeadershipBusiness Case Development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Product StrategyValue Proposition DevelopmentMarket Requirements DefinitionFinancial AnalysisComplexity Navigation
Soft Skills
Clear CommunicationCollaborative LeadershipInfluencing Skills
Tools & Technologies
Artificial IntelligenceHardware SolutionsSoftware Solutions
Industry Keywords
Catheterization LabSurgical EnvironmentsClinical DomainsGlobal MarketingRegulatory Compliance

About the role

Key responsibilities & impact
  • Lead global upstream marketing for Image Guided Therapy Devices core platforms
  • Translate customer and market insights into differentiated solutions improving quality and efficiency of care for coronary and peripheral vascular patients
  • Own upstream strategy for core platforms
  • Define target segments, unmet needs, value propositions, platform roadmaps, and performance and cost priorities
  • Shape new product and platform development from early concept through development
  • Build and refine business cases
  • Define customer and market requirements
  • Establish claims and evidence ambitions
  • Partner with Innovation, Research and Development, clinical, regulatory, manufacturing, finance, and regional marketing teams
  • Guide program decisions
  • Build relationships with key opinion leaders and customers
  • Test strategic assumptions and anticipate evolving platform requirements
  • Strengthen platform differentiation
  • Shape portfolio direction, influence investment priorities, and impact care across clinical domains

Requirements

What you’ll need
  • 8+ years of related experience with a bachelor’s degree in business, marketing, engineering, life sciences, or a related field, or 5+ years of experience with an MBA or advanced technical degree
  • Ability to translate customer, market, competitive, and technology insights into product strategies, roadmaps, value propositions, claims plans, and financially sound business cases
  • Skill navigating complexity across solutions spanning hardware, software, artificial intelligence, and multiple modalities
  • Knowledge of catheterization lab or surgical environments preferred
  • Strategic, analytical, and collaborative leadership skills
  • Clear communication and ability to influence without direct authority
  • Ability to work effectively across global and regional teams
  • Must successfully perform the minimum Physical, Cognitive and Environmental job requirements with or without accommodation
  • US work authorization required; sponsorship is not available now or in the future
  • Must reside in or within commuting distance to Plymouth, Minnesota or San Diego, California

Benefits

Comp & perks
  • Generous PTO
  • 401k with up to 7% match
  • HSA with company contribution
  • Stock purchase plan
  • Education reimbursement
  • Annual incentive bonus may be offered
  • Sales commission may be offered
  • Long-term incentives may be offered