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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading integrated marketing strategies and executing complex partnership programs, with a strong focus on aligning business priorities and measuring performance against KPIs. Proficient in collaborating across diverse teams and utilizing AI for planning and reporting.
Highest-signal resume keywords
Integrated MarketingBrand PartnershipsExperiential MarketingProgram LeadershipPerformance Insights
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing StrategyProgram ExecutionKPI MeasurementCreative ReviewBusiness Planning
Soft Skills
CollaborationCommunicationAccountabilityIntegrityFeedback Delivery
Tools & Technologies
AI for PlanningReporting Tools
Certifications & Qualifications
Bachelor’s Degree in MarketingBachelor’s Degree in CommunicationsBachelor’s Degree in Business
Industry Keywords
Partnership ProgramsPop-Up ProgramsBrand StandardsMarket-Facing Opportunities
About the role
Key responsibilities & impact- Lead end-to-end marketing strategy and execution for mid-to-large client partnership and pop-up programs from concept through launch
- Establish program frameworks, planning rhythms, and decision points aligned with business priorities, partner needs, and Pinterest brand standards
- Lead collaboration across creative, production, experiential, sales, and operations teams
- Manage communication and expectations across assigned programs, including timelines, deliverables, feedback, and execution
- Establish goals, track milestones, and measure performance against KPIs, package volume, and incremental revenue
- Turn program learnings into recommendations influencing partnership offerings, operating models, and market-facing opportunities
- Use AI for planning, briefing, concept development, summarizing learnings, reporting, and identifying improvement opportunities
Requirements
What you’ll need- Minimum of 8 years of experience in integrated marketing, brand partnerships, experiential marketing or program leadership
- Bachelor’s degree in marketing, communications, business, a related field or equivalent experience
- Experience leading complex partnership or pop-up programs from planning through launch, with clear ties to business and revenue goals
- Experience partnering across creative, production, experiential, sales, and operations
- Experience translating business priorities into clear plans, timelines, and integrated go-to-market approaches
- Experience ideating on and reviewing creative work, upholding brand standards, and giving clear feedback
- Experience using performance insights and business context to recommend improvements
- High integrity and ownership in handling sensitive information
- Accountability for final decisions and deliverables
- US-based applicants only
Benefits
Comp & perks- Equity eligibility
- Flexible working model
- In-person collaboration only 1–2 times every 6 months
- Relocation assistance not provided
