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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in creating high-impact motion assets for performance marketing and digital advertising, with a strong focus on storytelling and audience engagement. Proficient in collaborating with cross-functional teams and utilizing data-driven insights to refine creative approaches.
Highest-signal resume keywords
Motion/Video CreationPerformance MarketingFigmaAdobe Creative SuiteAI-Adjacent Motion Tools
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Motion DesignVideo EditingStoryboardingAnimationTypographyColor TheoryLayout DesignPacingDigital AdvertisingSocial Content Creation
Soft Skills
CollaborationCommunicationAttention to DetailFeedback ReceptionTesting and Learning
Tools & Technologies
FigmaAdobe Creative SuiteGenerative Video ToolsAI Toolsets
Industry Keywords
B2BSMBPerformance MotionDigital TouchpointsCreative Insights
About the role
Key responsibilities & impact- Shape how Pinterest connects with small and medium-sized business audiences across social and digital advertising
- Concept, storyboard, and deliver motion-first campaigns for the Marketing team
- Evolve Pinterest’s performance motion across social and digital touchpoints
- Create globally resonant, high-impact motion assets that drive business outcomes for SMBs while maintaining Pinterest brand standards
- Iterate across concept frames, animatics, and rough cuts; give and receive constructive feedback
- Collaborate with designers, copywriters, producers, and growth partners from brief through final delivery
- Use SMB performance data, creative insights, and channel best practices to refine motion approaches, timing, and narrative structure
- Responsibly integrate AI and emerging tools for exploration, pre-visualization, and creative variation
Requirements
What you’ll need- Minimum 3 years of experience creating motion/video for performance marketing, digital advertising, or social content
- Portfolio showcasing outstanding motion work across social and digital channels, with strong storytelling, pacing, and understanding of platform constraints
- Exceptional attention to detail across layout, typography, color, and movement in motion
- Experience designing and animating for product-focused and brand-building campaigns
- Ability to work quickly and efficiently across multiple projects, with a bias toward testing and learning
- Strong collaboration and communication skills; ability to articulate motion decisions to creative and non-creative stakeholders
- Fluency with Figma, Adobe Creative Suite, and modern AI toolsets
- Experience with AI-adjacent motion tools, such as generative video or similar
- B2B and/or SMB audience experience is preferred but not required
Benefits
Comp & perks- Equity eligibility
- Flexible working model (PinFlex)
- In-person collaboration 1–2 times every 6 months
- Equal opportunity employment
- Medical or religious accommodation support during the application process