FREE ACCESS
5,000–10,000 jobs/day
See all jobs on Scoutfield
Search thousands of fresh jobs every day.
Discover
- Fresh listings
- Fast filters
- No subscription required
Create a free account and start exploring right away.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Customer Marketing, CRM, and Lifecycle Marketing, with a strong focus on creating and executing communication campaigns that drive customer engagement, retention, and advocacy. Proficient in analyzing customer behavior and metrics to inform strategic decision-making and enhance the customer journey.
Highest-signal resume keywords
Customer MarketingCRMLifecycle MarketingCampaign PersonalizationData Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Customer Relationship StrategiesCommunication CampaignsAudience SegmentationData AnalysisMarketing Automation
Soft Skills
Strong Writing SkillsOrganizational SkillsProactive MindsetExecution-Oriented
Tools & Technologies
CRM ToolsMarketing Automation PlatformsCustomer Communication Platforms
Industry Keywords
SaaSCustomer AdvocacyRetention StrategiesChurn ReductionMultichannel Communication
About the role
Key responsibilities & impact- Strengthen relationships with the customer base
- Transform the post-sale journey into a relevant, engaging, and value-generating experience
- Plan and execute customer communication, engagement, education, and relationship initiatives
- Partner with Customer Success, Account Growth, Support, Product, and Marketing teams
- Understand different customer profiles and stages of the customer journey
- Turn customer contexts into campaigns, content, and experiences
- Drive adoption, engagement, retention, expansion, and advocacy
Requirements
What you’ll need- Experience in Marketing, Customer Marketing, CRM, Lifecycle Marketing, Customer Success, or related areas
- Knowledge of customer relationship and communication strategies
- Ability to create and execute communication campaigns
- Strong writing and communication skills
- Knowledge of audience segmentation and campaign personalization
- Ability to analyze data and metrics to support decision-making
- Strong organizational skills and the ability to manage multiple initiatives simultaneously
- Ability to work cross-functionally with different teams
- Analytical, proactive, and execution-oriented mindset
- Genuine interest in understanding customer behavior and needs
- Knowledge of CRM, marketing automation, or customer communication platforms
- Preferred: Previous experience at a SaaS or technology company
- Preferred: Experience in Customer Marketing or Lifecycle Marketing
- Preferred: Experience with retention, expansion, and churn reduction strategies
- Preferred: Experience with Customer Advocacy, referral programs, or case study development
- Preferred: Knowledge of marketing automation and CRM tools
- Preferred: Experience analyzing customer behavior and data
- Preferred: Experience creating and managing webinars, events, or customer communities
- Preferred: Knowledge of multichannel communication strategies
- Preferred: Familiarity with SaaS metrics such as MRR, churn, retention, expansion, and NRR
- Preferred: Experience working in organizations with strong collaboration across Marketing, Customer Success, Product, and Sales
Benefits
Comp & perks- Health and dental insurance
- Life insurance
- Zenklub
- Wellhub
- Flexible meal and food allowance (iFood Benefícios)
- Home office allowance
- Mobility allowance
- Childcare allowance
- Pet health insurance (Guapeco)
- Birthday Day Off
- Hybrid work model, with in-office work twice a week