Regional Head of Marketing, APAC

PMI

. Execute the regional marketing strategy and development plans to generate regional revenue and drive conversions .

Posted 10/15/2026full-timeRemote • SingaporeLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in executing regional marketing strategies, driving revenue growth, and managing cross-functional collaboration. Proficient in developing KPIs, analyzing market trends, and leveraging marketing technology to enhance performance.

Highest-signal resume keywords

Regional Marketing Strategy ExecutionSales Enablement ActivitiesVendor ManagementMarketing Performance AnalysisCollaboration Across Organizations

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Strategy DevelopmentPerformance MarketingKPI DevelopmentMarket Trend AnalysisSales Pipeline Growth

Soft Skills

Interpersonal SkillsTeamworkCommunication SkillsNegotiation SkillsLeadership

Tools & Technologies

Marketing TechnologyRelationship Management Tools

Certifications & Qualifications

Bachelor’s Degree in MarketingMBA Preferred

Industry Keywords

Regional MarketingGrowth MarketingCustomer-Centric EnvironmentAgile MethodologyGlobal Organization Experience

About the role

Key responsibilities & impact

Execute the regional marketing strategy and development plans to generate regional revenue and drive conversions
Collaborate with Brand & Product Marketing to activate regional programs
Identify regional growth opportunities, customer segment trends, and competitive activities
Improve campaigns and drive performance marketing with Growth Marketing and cross-functional leaders
Establish sales enablement activities and support new sales pipeline growth with sales teams
Manage direct agency relationships for localized campaign design and implementation
Serve as the central regional marketing contact and escalate to the Regional MD
Customize marketing assets for local markets
Provide line management support, coaching, development, guidance, and escalation for Regional Marketing
Define locally meaningful activities focused on PMI awareness and lead generation
Develop KPIs and goals, track marketing performance, report against objectives, and recommend adjustments
Analyze regional trends and future opportunities with the Growth Marketing lead and PMI analytics team
Establish regional marketing operational processes, field marketing support, and team coordination
Maintain knowledge of PMI strategy, solution capabilities, strategic direction, and team capabilities
Build relationships with global business teams and stakeholders
Adopt relevant Marketing Technology and Operations processes and governance

Requirements

What you’ll need

Bachelor’s degree in marketing or equivalent; MBA preferred
Minimum of 10 years of marketing experience; regional or global experience required
Experience working in a sales environment in a growing global organization or similar product environment
Ability to develop high-level marketing strategies
Solid understanding of the technical, financial, and operational elements of the organization
Track record of successful vendor management
Ability to effectively collaborate across the organization as well as with external partners
Knowledge of marketing and relationship management tools and techniques with the ability to present and apply them in an association environment and externally on senior management and top executive level
Excellent interpersonal and teamwork skills, including demonstrated team-based operational and strategic results, with the ability to lead, retain, and progress staff
Experience working in an agile, dynamic, and customer-centric environment
Excellent communication, collaboration, presentation, and negotiation skills
Proficiency in the business language- English
Possible travel up to 25%

Benefits

Comp & perks

Possible travel up to 25%