Digital Marketing Assistant, Insurance, HOA

PORCH 💚

. Write and produce internal communications, including announcements, newsletters, and team and leadership updates .

Posted 11/6/2026full-timeRemote • ColombiaJuniorMid-Level💰 COP 3,800,000 - COP 4,950,000 per monthWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in digital marketing and communications, with strong writing skills for producing diverse content types. Proficient in managing email campaigns, utilizing CRM platforms, and maintaining websites while ensuring compliance in regulated industries.

Highest-signal resume keywords

Digital Marketing ExperienceContent Creation SkillsEmail Marketing PlatformsCRM Platform ProficiencyWebsite Management Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingContent CreationSEO KnowledgeVideo EditingEmail Campaign ManagementWebsite ManagementDigital Asset ManagementAI-Assisted WorkflowsWriting SkillsGraphic Design

Soft Skills

Strong OrganizationAttention to DetailProject ManagementCollaborationCommunication Skills

Tools & Technologies

CanvaAdobe ExpressConstant ContactMailchimpHubSpotSalesforceWordPressWixGoogle AnalyticsPageProof

Industry Keywords

InsuranceFinancial ServicesRegulated IndustryCompliance ReviewMarketing Communications

Tech Stack

Tools & technologies

WordPress

About the role

Key responsibilities & impact

Write and produce internal communications, including announcements, newsletters, and team and leadership updates
Create external communications and marketing collateral, including emails, one-pagers, flyers, brochures, and presentations, for agents, resellers, and partners
Write blogs, web copy, and other content consistent with the brand voice
Design branded graphics and documents using approved templates and brand guidelines
Build, schedule, and send email campaigns; manage lists, segments, and performance reporting
Use CRM platforms to support audience lists, contact data, and campaign tracking
Maintain and update websites, including pages, blog posts, links, and images
Organize and maintain digital assets in a DAM, including naming, versioning, tagging, and retiring outdated files
Route materials through online proofing and approval workflows, collect feedback and approvals, and track versions
Maintain a content calendar and manage communication and campaign timelines
Report weekly or monthly on email engagement and website activity and recommend improvements
Use AI tools to draft, edit, and repurpose content, reviewing output for accuracy, tone, and brand fit
Support change management and enablement by turning product, process, and training updates into communications
Collaborate with Learning & Development, Quality Assurance, Operations, Product, and marketing teams

Requirements

What you’ll need

2+ years of experience in digital marketing, marketing communications, or content creation
Bachelor’s degree in marketing, communications, digital media, or a related field; equivalent practical experience is welcome (preferred)
Experience in insurance, financial services, or another regulated industry where marketing content goes through compliance review (preferred)
Basic SEO knowledge and experience with Google Analytics (preferred)
Basic video editing and social media scheduling experience (preferred)
Experience building AI-assisted workflows or prompts for content creation (preferred)
Strong writing skills, with experience producing blogs, marketing collateral, and internal and external communications
Hands-on experience with online design platforms such as Canva or Adobe Express, and flexibility to adopt new tools as platforms evolve
Experience with email marketing platforms such as Constant Contact, Mailchimp, or HubSpot
Experience using a CRM platform such as Salesforce or HubSpot, including working with contacts, lists, and campaign data
Experience building and maintaining websites in website builder and content management platforms such as WordPress or Wix
Experience with digital asset management (DAM) platforms and online proofing and approval tools such as PageProof
Experience using AI tools to work more efficiently, and sound judgment about when to trust AI output and when to verify it
Fluency in English, both spoken and written (required)
Strong organization, attention to detail, and ability to manage several projects and deadlines at once
Experience working with global and/or US based business teams
A quiet workspace and internet connection of at least 30 Mbps download and 10 Mbps upload