Direct Response Copywriter, Creative Strategist

Primal Storm

. Develop high-converting hooks, angles, ad scripts, and creative concepts for Meta .

Posted 9/15/2026contractRemote • PhilippinesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates strong direct-response copywriting skills with a focus on developing high-converting hooks, angles, and ad scripts for Meta. Proven ability to analyze DTC/eCommerce performance and optimize creative testing systems for measurable impact.

Highest-signal resume keywords

Direct-Response CopywritingDTC/eCommerce ExperienceCreative Concept DevelopmentData-Driven AnalysisCollaboration with Media Buyers

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

High-Converting HooksAd Script ProductionCreative Testing SystemsPerformance AnalysisConversion-Focused Messaging

Soft Skills

Strong CommunicationHigh OwnershipFast Execution

Tools & Technologies

Meta Advertising

Industry Keywords

DTCECommerceSupplementsPerformance BrandsROASCPA

About the role

Key responsibilities & impact

Develop high-converting hooks, angles, ad scripts, and creative concepts for Meta
Analyze winning ads, competitors, and creative performance patterns
Produce 10 briefs/scripts weekly for real ad spend
Collaborate closely with video editors and media buyers
Build and improve creative testing systems through fast iteration
Optimize for high ROAS, low CPA, scalable ad spend, and breakthrough winners
Contribute directly to Primal Storm's eCommerce growth

Requirements

What you’ll need

Strong direct-response copywriting skills with a copy-first mindset
Proven DTC/eCommerce experience; supplements/performance brands preferred
Understanding of hooks, emotional triggers, and conversion-focused messaging
Ability to analyze winning DTC ads, competitors, and creative performance patterns
Data-driven approach: analyze, learn, and iterate based on numbers
Ability to develop high-converting hooks, angles, ad scripts, and creative concepts for Meta
Ability to produce 10 briefs/scripts weekly
Comfortable collaborating with video editors and media buyers
Ability to build and improve creative testing systems through fast iteration
Ability to demonstrate measurable performance impact
High ownership and fast execution
Strong communication skills
Comfortable in fast-paced, high-growth environments

Benefits

Comp & perks

Competitive monthly compensation
Percentage of ad spend on confirmed winning creatives
Direct collaboration with leadership
Access to winning ad libraries
Creative resources and training
Real ownership and direct impact on company growth
Internal merch drops
Design contests with real prizes