Senior Manager, NAMER Industry Partnerships – Field Marketing

Procore

. Lead, coach, and develop the NAMER Field Marketing team .

Posted 10/16/2026full-timeUnited StatesSenior💰 $160,000 - $220,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading field marketing initiatives and building strategic partnerships within the construction industry. Proficient in developing integrated marketing strategies that drive engagement and support business growth while managing budgets and measuring impact.

Highest-signal resume keywords

Field Marketing LeadershipStrategic Partnership DevelopmentIntegrated Marketing CampaignsBudget ManagementExecutive Presence

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

B2B MarketingEvent MarketingDemand GenerationSales EnablementBrand MarketingProduct MarketingAccount-Based Marketing (ABM)Performance MeasurementPartnership Impact MeasurementConstruction Technology Knowledge

Soft Skills

Relationship BuildingNegotiationPresentation SkillsVerbal CommunicationWritten Communication

Tools & Technologies

SalesforceGoogle SuiteGoldcastOutreachAtlassianJiraSeismicTableauMarketo Engage

Industry Keywords

Industry PartnershipsField MarketingTrade OrganizationsConstruction IndustryCross-Functional CollaborationCustomer SuccessStakeholder EngagementPerformance OptimizationMarket Strategy

Tech Stack

Tools & technologies

Tableau

About the role

Key responsibilities & impact

Lead, coach, and develop the NAMER Field Marketing team
Serve as a strategic partner to Sales leaders and orchestrate cross-functional marketing support
Develop Procore’s strategy for long-term relationships with construction industry associations, trade organizations, and strategic industry partners
Guide Procore-hosted experiences, dinners, hospitality events, regional programs, and industry activations
Partner with Sales, Customer Success, ABM, Executive Programs, Solutions Engineering, Customer Marketing, Product Marketing, Partner Marketing, Corporate Events, Campaigns, and other stakeholders
Deliver integrated field marketing strategies that drive pipeline, accelerate opportunities, increase account engagement, and support customer growth
Own budget prioritization, performance measurement, and optimization across field and industry investments
Establish frameworks for measuring partnership and field marketing impact
Represent Procore with senior industry leaders, association executives, customers, partners, and external stakeholders

Requirements

What you’ll need

8+ years of experience across Industry Partnerships, Field Marketing, Event Marketing, Partner Marketing, Integrated Marketing or related B2B marketing functions
4+ years of people leadership experience
Proven experience building and managing strategic external partnerships, ideally with industry associations, trade organizations, or other complex partner organizations
Broad B2B marketing experience including integrated campaigns, demand generation, brand, product marketing, ABM, customer marketing, and sales enablement
Ability to translate business objectives and Sales needs into strategies, programs, investment priorities, and measurable outcomes
Strong executive presence and exceptional written, verbal, presentation, negotiation, and relationship-building skills
Strong financial and operational acumen with experience managing budgets, contracts, vendors, and complex portfolios
Ability to operate effectively in ambiguity, establish priorities, learn the construction technology ecosystem, and use core marketing and sales tools
Willingness to travel approximately 30–40% for critical business needs and team events
Proficiency in Salesforce, Google Suite, Goldcast, Outreach, Atlassian, Jira, Seismic, Tableau, and Marketo Engage ideal

Benefits

Comp & perks

Equity Compensation and/or Bonus Incentive Compensation may be available