Director, Partner Marketing

Progressive Leasing

. Own and grow marketing relationships with retail partners across enterprise, mid-market, regional, and e-commerce segments .

Posted 10/9/2026full-timeRemote • Utah • United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in partner marketing strategy, campaign performance analysis, and team leadership. Proven ability to build relationships with external partners and drive measurable growth through effective marketing plans.

Highest-signal resume keywords

Partner Marketing StrategyTeam LeadershipCampaign Performance AnalysisBudget ManagementStakeholder Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Marketing Plan DevelopmentKPI EstablishmentData AnalysisCo-MarketingCRM ProgramsPromotional CampaignsSales EnablementPerformance ManagementAgency ManagementLegal Compliance

Soft Skills

CommunicationPresentationStrategic ThinkingAdaptabilityCuriosity

Certifications & Qualifications

Bachelor's Degree in MarketingBachelor's Degree in BusinessBachelor's Degree in Communications

Industry Keywords

Retail MarketingE-CommerceConsumer FinanceFintechLease-to-Own

About the role

Key responsibilities & impact

Own and grow marketing relationships with retail partners across enterprise, mid-market, regional, and e-commerce segments
Lead, coach, and develop a team of Partner Marketing Managers
Drive co-marketing, in-store and online promotions, lifecycle and CRM programs, paid and owned media, and seasonal and event-based activations
Build annual partner marketing plans with goals, budgets, calendars, and campaign performance targets
Establish KPIs and reporting; analyze campaign performance and translate results into scalable optimizations and best practices
Build testing and learning frameworks to improve campaign engagement, application volume, conversion, and GMV
Manage the partner marketing budget and co-op/marketing development funds
Partner cross-functionally with Sales, Account Management, Creative, CRM, Performance Media, Digital/E-commerce, Product, Analytics, and Legal/Compliance
Develop partner-facing marketing toolkits, sales enablement materials, and training
Lead partner business reviews and present marketing plans, results, and opportunities to partners and executive leadership
Ensure partner marketing materials comply with legal, regulatory, and brand governance requirements
Contribute to go-to-market strategy, partner segmentation, and long-term growth planning

Requirements

What you’ll need

Bachelor's degree in Marketing, Business, Communications, or a related field
10+ years of progressive marketing experience, including 5+ years leading and developing teams
Experience in partner, channel, retail, shopper, or co-marketing, preferably within consumer finance, fintech, lease-to-own, retail, or e-commerce
Proven track record of building and executing marketing plans that drive measurable sales or GMV growth
Experience building relationships with and influencing external partners and senior stakeholders
Demonstrated ability to work with Sales teams on annual planning, goal setting, and performance management
Strong analytical skills, with experience using data to measure campaign performance, manage ROI, and guide decisions
Experience managing budgets and agency or vendor relationships
Exceptional communication, presentation, and stakeholder management skills
Strategic thinking, business acumen, and a partner-centric mindset
Curiosity, adaptability, and openness to learning as AI-enabled tools and workflows evolve

Benefits

Comp & perks

Competitive Compensation
Full Health Benefits
Medical/Dental/Vision/Life Insurance + Paid Parental Leave
Company Matched 401k
Paid Time Off + Paid Holidays + Paid Volunteer Time
Diversity Alliance Resource Groups
Employee Stock Purchase Program
Tuition Reimbursement
Charitable Gift Matching
Job Required Equipment & Services Will Be Provided