Senior Product Manager, Consumer Lifecycle, MarTech

Progressive Leasing

. Own the roadmap for data enablement, customer communications platforms, and eMarketing tooling .

Posted 10/22/2026full-timeRemote • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in product management with a focus on data enablement and customer communications platforms. Proficient in leveraging analytics and AI tools to enhance lifecycle journeys and drive strategic initiatives across marketing and technology teams.

Highest-signal resume keywords

Product ManagementData EnablementMarketing Technology PlatformsLifecycle ToolingAI-Native Tools

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data AnalysisProduct Requirements DefinitionUse Case DevelopmentPerformance Metrics EstablishmentVendor Relationship Management

Soft Skills

Exceptional CommunicationSelf-MotivationAdaptabilityCuriosityIntegrity

Tools & Technologies

BrazeIterableAdobe Journey OptimizerAmplitudeCMS Tools

Industry Keywords

Customer CommunicationsCampaign ManagementLifecycle JourneysData QualityFeedback Loops

About the role

Key responsibilities & impact

Own the roadmap for data enablement, customer communications platforms, and eMarketing tooling
Build and evolve personalized lifecycle journeys from first-touch communications through re-engagement and retention
Translate complex data needs into clear product requirements for engineering
Partner with data engineering and analytics teams to identify data availability, quality, and segmentation gaps
Define use cases, features, requirements, and acceptance criteria for communications platforms
Lead cross-functional initiatives across marketing, technology, and lifecycle teams
Establish voice-of-customer feedback loops using communications performance, support signals, and behavioral data
Leverage AI agents, automations, and workflow tooling in lifecycle and communications processes
Assess risks and produce structured, data-informed narratives for leadership
Analyze product and platform performance and establish technical and business metrics
Manage vendor relationships for communications vendors and CMS tools
Maintain communication across marketing, engineering, and operations regarding strategy, timelines, blockers, and outcomes

Requirements

What you’ll need

5 to 7 years of experience in software Product Management
Demonstrated experience owning data products or data enablement initiatives
Understanding of how data flows, how it is consumed, and how to make it more useful to business stakeholders
Experience with marketing technology platforms including customer communications, CMS, campaign management, or notification systems
Hands-on fluency with lifecycle and analytics tooling such as Braze, Iterable, Adobe Journey Optimizer, Amplitude, or equivalents
Experience using platforms to define requirements and govern outcomes
Comfort building with AI-native tools and workflows, including AI agents, automations, and LLM-assisted operations
Ability to move between high-level strategy and detailed execution
Exceptional communication skills across technical and non-technical audiences
High integrity and ambition to pursue the best possible product
Ability to self-motivate, self-direct, and remain flexible in a fast-paced environment
Bachelor's degree or equivalent work experience
Curiosity, adaptability, and openness to learning as roles and workflows evolve

Benefits

Comp & perks

Competitive Compensation
Full Health Benefits; Medical/Dental/Vision/Life Insurance + Paid Parental Leave
Company Matched 401k
Paid Time Off + Paid Holidays + Paid Volunteer Time
Diversity Alliance Resource Groups
Employee Stock Purchase Program
Tuition Reimbursement
Charitable Gift Matching
Job Required Equipment & Services Will Be Provided