Project On Government Oversight

Social Media Manager

• Own the POGO Investigates social content calendar
• Produce native social packages for investigation launches across X, Bluesky, LinkedIn, Instagram, and Facebook
• Write social copy in the POGO Investigates voice, prioritizing findings and maintaining the roughly 70% native and 30% link content mix
• Produce recurring content across newsroom content pillars, including standalone data points, archive features, behind-the-investigation and reporter spotlight content, and impact and outcomes posts
• Create and edit 30–60 second short-form videos, pull-quote and data graphics, and document snapshots using established templates and the Brand Kit
• Collaborate with the associate designer and Creative team on higher-production assets
• Build and maintain an evergreen content bank from interview footage, B-roll, testimony clips, data visualizations, podcast audio, and published data
• Drive email list growth through social, including link stickers, newsletter conversion pushes, and automation tools such as ManyChat
• Track performance in Sprout Social and native platform analytics against strategy benchmarks
• Report weekly during launches and monthly thereafter
• Coordinate with the Digital team's social media manager and digital engagement staff to align POGO Investigates accounts with POGO's main channels
• Use collaborative posts, cross-posting, and shared content while avoiding duplication
• Report to the Digital Engagement Manager

Social Media Editor