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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading AI-enabled Digital Customer Experience strategies, product management, and digital marketing technologies. Proven ability to drive organizational change and measurable outcomes through innovative AI applications and customer journey enhancements.
Highest-signal resume keywords
Digital Customer Experience StrategyAI-Enabled Product ManagementGenerative AI and Conversational AIDigital Marketing Technology PortfolioStakeholder Management and Communication
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital Product ManagementAI-Enabled CapabilitiesCustomer Journey DesignWorkflow AutomationData-Driven Decision MakingEnterprise ArchitectureIntegration and APIsAnalytics and PersonalizationMarketing AutomationDigital Asset Management
Soft Skills
LeadershipCross-Functional CollaborationExecutive CommunicationStakeholder ManagementOrganizational Change Management
Tools & Technologies
CMS/DXP PlatformsAdobe Experience ManagerDrupalContentfulMarketoBynderSitecore
Industry Keywords
B2B OrganizationAI EvaluationResponsible AI PracticesHuman-in-the-Loop PatternsDigital Modernization
Tech Stack
Tools & technologiesAEMDrupalSitecore
About the role
Key responsibilities & impact- Define and lead Prologis’ global Digital Customer Experience strategy, roadmap, and priorities
- Reimagine customer journeys, digital experiences, marketing operations, content workflows, search, personalization, analytics, and employee workflows through an AI-first lens
- Identify, assess, and prioritize AI and automation opportunities across Digital Customer Experience
- Lead AI-enabled Digital Customer Experience capabilities from discovery and experimentation through production, adoption, measurement, and continuous improvement
- Drive adoption of generative AI, conversational AI, intelligent search, personalization, automation, analytics, copilots, and agentic workflows
- Define product experiences and business requirements for AI agents and copilots and partner with Enterprise AI and engineering teams on deployment
- Manage digital platforms as products with ownership, measurable outcomes, product roadmaps, continuous improvement, and stakeholder feedback loops
- Lead modernization of the global web and digital experience ecosystem
- Oversee the digital marketing technology portfolio, including CMS/DXP, property search, DAM, marketing automation, analytics, consent/tagging, search, personalization, and customer-facing integrations
- Use data, experimentation, customer insights, and AI-driven analytics to improve journeys, engagement, conversion, efficiency, and decision-making
- Partner with enterprise teams to ensure solutions are scalable, secure, governed, responsible, and aligned with standards
- Shape enterprise AI patterns through Digital Customer Experience requirements, use cases, lessons learned, and reusable capabilities
- Lead strategic vendor and implementation-partner relationships
- Drive adoption and organizational change through experimentation, education, communications, training, new ways of working, and outcome measurement
- Build and develop a high-performing Digital Customer Experience team
- Establish global and regional governance, prioritization, product ownership, and operating models
Requirements
What you’ll need- 10+ years of experience in digital customer experience, digital product management, digital marketing, marketing technology, AI-enabled products, or a related field
- Proven leadership of enterprise digital platforms or customer-facing digital products, including ownership of strategy, roadmaps, business outcomes, and organizational change
- Demonstrated experience using AI to transform digital products, customer experiences, marketing operations, or business workflows, including moving AI-enabled capabilities from experimentation into production and measurable adoption
- Strong working knowledge of generative AI, LLMs, RAG, conversational AI, intelligent search, personalization, AI agents, copilots, workflow automation, evaluation approaches, human-in-the-loop patterns, and responsible AI practices
- Demonstrated ability to identify and prioritize AI opportunities based on customer value, business value, feasibility, data readiness, risk, effort, and adoption readiness
- Experience translating business and customer problems into AI-enabled product opportunities, requirements, experiments, and measurable outcomes
- Strong experience working across Marketing, Product, Technology, Data, and AI organizations
- Experience with CMS/DXP platforms, marketing automation, digital asset management, analytics, personalization, search, and customer journey design
- Strong understanding of enterprise architecture, integrations, APIs, data, security, privacy, technology governance, and AI-enabled products
- Experience partnering with AI, engineering, architecture, data, security, privacy, and governance teams to move AI-enabled capabilities into enterprise production
- Experience using data, experimentation, customer insight, and business metrics to evaluate product decisions and measure value
- Experience leading global programs, vendors, budgets, roadmaps, and organizational change
- Strong executive communication, stakeholder management, product leadership, and cross-functional leadership skills
- Ability to balance innovation and experimentation with scalability, governance, customer experience, business value, and responsible technology practices
- Preferred: experience deploying generative AI, conversational AI, intelligent search, personalization, copilots, or AI agents
- Preferred: experience designing or managing AI-enabled products using enterprise knowledge, RAG, tool integration, workflow automation, agentic patterns, or human-in-the-loop processes
- Preferred: familiarity with AI evaluation, observability, guardrails, prompt and context management, and measurement of AI product quality
- Preferred: experience with Drupal, Adobe Experience Manager, Contentful, Sitecore, Marketo, Bynder, or comparable technologies
- Preferred: experience leading large-scale digital modernization or AI-enabled transformation initiatives
- Preferred: experience identifying where traditional digital experiences or workflows should be redesigned rather than enhanced with AI
- Preferred: experience working within an enterprise AI operating model
- Preferred: experience in a global B2B organization
- Successful completion of background verification
Benefits
Comp & perks- Healthcare, dental, and vision insurance for employees and eligible dependents
- 401(k) retirement plan with a company match of 50% up to 12% of eligible compensation
- PTO with a starting accrual of 22 days a year
- Paid holidays
- Volunteer time
- Wellness, financial, and work/lifestyle-specific benefits
- Bonus target and LTI (Long Term Incentives)
- Generous total rewards package
- Leadership development
- Career advancement opportunities
