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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in driving revenue growth and sales efficiency within the packaging equipment sector, leveraging strong business development and sales management skills to achieve booking and revenue targets. Proficient in pipeline development, customer engagement, and strategic account planning.
Highest-signal resume keywords
Sales Lifecycle ManagementPipeline DevelopmentRevenue Growth StrategiesSalesforce ProficiencyBusiness Development Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales ManagementBusiness DevelopmentRevenue Target AchievementPricing KnowledgeQuotation DevelopmentMarket PenetrationCapital Equipment SalesProblem-SolvingAccount PlanningCompetitive Positioning
Soft Skills
CommunicationCollaborationProblem-SolvingCustomer EngagementChange Management
Tools & Technologies
SalesforceCRM Platforms
Industry Keywords
Packaging EquipmentIndustrial AutomationSales EfficiencyMarket PenetrationKPI Tracking
About the role
Key responsibilities & impact- Drive revenue growth, sales efficiency, and market penetration for Axon opportunities
- Serve as the dedicated commercial owner of the transactional product segment
- Own the full sales lifecycle for assigned packaging equipment opportunities, from lead qualification through close and order handoff
- Deliver machine booking and revenue growth targets by developing pipelines and maintaining quotation volume
- Drive quote-to-order conversion with Regional Sales Managers and the Sales Director
- Serve as commercial subject matter expert for Axon packaging equipment product lines, applications, capabilities, and limitations
- Partner with Product Line Management, Engineering, Applications, Operations, and business leaders on configurations, pricing, proposals, and profitable growth
- Support strategic opportunities through account planning, solution positioning, deal strategy, and customer engagement
- Equip Regional Sales Managers with product knowledge, tools, and guidance
- Travel to customer sites, trade shows, and sales meetings
- Build and maintain qualified new and existing customer opportunity pipelines
- Develop new machine sales opportunities through installed equipment, aftermarket relationships, and repeat business
- Improve quotation speed, accuracy, consistency, and scalability through disciplined sales processes
- Establish, track, and report KPIs for pipeline health, quotation activity, conversion, bookings, and business development performance
- Report to the Vice President and General Manager at Axon
- Perform additional responsibilities as needed to support business growth and organizational priorities
Requirements
What you’ll need- Bachelor’s degree in Business, Engineering, Marketing, or a related field preferred; equivalent experience will be considered
- Five or more years of experience in business development, sales, product management, or capital equipment, preferably in packaging equipment or industrial automation
- Experience developing sales pipelines, managing opportunities, and meeting booking and revenue targets
- Knowledge of pricing, margins, customer value, competitive positioning, and business risk
- Problem-solving skills with the ability to identify root causes, evaluate options, and make decisions
- Ability to communicate and collaborate with customers, sales teams, technical functions, operations, and leadership
- Experience supporting change and improving processes, including adoption of new tools and ways of working
- Proficiency with Salesforce or a comparable CRM platform
- Ability to travel approximately 75–80%
- Must be eligible to work in the United States
Benefits
Comp & perks- Comprehensive medical/dental programs
- Life insurance
- Generous paid time off program
- Retirement savings plan with a company match
- No waiting period for benefits; eligible on the first day of employment
- Growth opportunities
- Open, communicative environment that fosters individual initiative
- Reasonable accommodation for individuals with disabilities
- Equal opportunity employment