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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading and developing Sales Development Representatives, with a strong focus on sales development methodologies, performance management, and data-driven decision-making. Proven ability to design effective outbound strategies and foster a culture of accountability and collaboration.
Highest-signal resume keywords
B2B SaaS Sales ExperienceSales Development MethodologiesCRM Proficiency (HubSpot)Data-Driven Process ImprovementCollaborative Leadership
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Pipeline ManagementOutbound Communication StrategiesPerformance ManagementCoaching and TrainingObjection Handling
Soft Skills
Collaborative Leadership StyleAccountabilityOwnershipLearning OrientationEffective Communication
Tools & Technologies
CRM ToolsSales Engagement ToolsData Analysis Tools
Industry Keywords
Sales DevelopmentB2B SalesAI-Forward OperationsPerformance MetricsTerritory Coverage
About the role
Key responsibilities & impact- Lead and grow a team of Sales Development Representatives, including hiring, onboarding, training, development, and performance management
- Coach SDRs on prospecting best practices, qualification strategies, objection handling, and effective multi-channel outbound communication
- Build a culture of accountability, ownership, learning, and momentum
- Establish clear expectations and success metrics
- Partner with Sales and RevOps to align on KPIs, target accounts, territory coverage, and feedback loops with AEs
- Use CRM and performance data to identify trends, improve processes, and strengthen team effectiveness
- Design and iterate on outbound strategies, including sequences, messaging, and call blocks
- Work as an individual contributor when needed
Requirements
What you’ll need- 2–4+ years of experience in B2B SaaS sales or sales development, with 1–2+ years in a management or team lead role
- Strong understanding of sales development methodologies, pipeline management, and inbound/outbound workflows
- Experience working with CRMs (e.g., HubSpot) and sales engagement/data tools
- Data-oriented approach and habit of improving systems through testing and iteration
- Proof of AI-forward operations on prior sales/SDR teams
- Collaborative leadership style and willingness to lead by example
- Willingness to learn Propeller’s technical products
Benefits
Comp & perks- Fully paid employee United Platinum PPO medical, dental, and vision coverage
- 20 days of paid vacation time per year with no accrual or carryover cap
- 3% non-elective employer contribution to 401(k)
- Employee share options
- Professional development budget and leave
- Opportunity to take part in the mentorship program
- $100 USD monthly telephone and/or internet allowance
- Paid primary & secondary parental leave policies
- $275 USD one-time work-from-home setup budget
- Laptop, monitor, mouse, and keyboard provided
