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Senior Communications Analyst
PUCPR Carreiras. Plan and implement communication strategies and plans associated with Change Management initiatives .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing communication strategies for Change Management initiatives, with a strong focus on audience engagement and message clarity. Proficient in producing tailored content and materials that align with organizational goals and enhance communication effectiveness.
Highest-signal resume keywords
Change ManagementCommunication Strategy DevelopmentAudience SegmentationContent ProductionProficiency in PowerPoint
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Change ManagementCommunication PlanningContent AdaptationWritten CommunicationOrganizational Communication
Soft Skills
Strong Planning SkillsOrganizational SkillsAdaptability
Tools & Technologies
PowerPointIllustratorInDesignProductivity Tools
Industry Keywords
Corporate CommunicationsInternal CommunicationsOrganizational CommunicationsMarketingPublic Relations
About the role
Key responsibilities & impact- Plan and implement communication strategies and plans associated with Change Management initiatives
- Translate change objectives, impacts, and benefits into clear messages tailored to different audiences
- Map and segment impacted audiences, identifying information needs, channels, messages, and approaches
- Develop narratives about the context, purpose, and benefits of transformations
- Prepare communication plans covering audiences, objectives, key messages, channels, frequency, owners, and stages of the change journey
- Produce communication content and materials for different audiences and channels
- Support the development of presentations, messages, and materials for leadership
- Support leaders and managers in communicating changes to their teams
- Work with the Change Management lead on communication, engagement, and mobilization strategies
- Collaborate with the institution’s Communications teams, aligning initiatives with institutional guidelines and channels
- Support events, meetings, workshops, and communication activities related to change and learning initiatives
- Identify communication barriers, questions, perceptions, and resistance
- Establish listening and feedback mechanisms
- Monitor reach and effectiveness through metrics and propose adjustments
- Organize the communication calendar for Change Management initiatives
- Ensure message coherence and consistency throughout the transformation
- Work collaboratively with the Strategic Planning Management and DPE teams
Requirements
What you’ll need- Bachelor’s degree in Communications, Public Relations, Journalism, Advertising, Marketing, or a related field
- Professional experience in corporate communications, internal communications, organizational communications, Change Management, or related areas
- Experience planning and executing communication plans and campaigns
- Excellent written communication skills and strong command of Portuguese
- Experience producing and adapting content for different audiences and channels
- Ability to understand different audience profiles and adapt language, messaging, and approach accordingly
- Strong planning and organizational skills
- Proficiency in PowerPoint, Illustrator, InDesign, and productivity tools
- Knowledge of organizational and internal communications concepts
Benefits
Comp & perks- Unimed health insurance with co-payments
- OdontoPrev dental insurance with nationwide coverage
- Incentives for specialization, extension courses, language courses, and graduate studies at PUCPR
- Meal voucher with a monthly co-payment deduction
- Quality of Life Program
- Private pension plan
- Life insurance
- Transportation allowance
- Free parking
- Wellhub membership with access to gyms and discounted membership fees
- Zenklub telehealth mental health services, including two waived consultations per month
- Conte Comigo Program offering social support, legal guidance, and financial and pension consulting
- Benefits Club with discounts on services and products
- Monday to Friday, 8:00 a.m. to 5:24 p.m.