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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing persuasive sales presentations and marketing materials tailored for B2B audiences, with strong capabilities in copywriting, visual design, and project management. Proficient in both English and Arabic, with a focus on executing integrated marketing campaigns and supporting enterprise sales initiatives.
Highest-signal resume keywords
B2B Marketing ExperienceSales Presentation DevelopmentCopywriting and Editing SkillsPowerPoint ProficiencyGCC Business Market Familiarity
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Presentation DevelopmentB2B Marketing Campaign ExecutionCopywritingVisual Design CapabilitiesProject Management
Soft Skills
Proactive ApproachResourcefulnessCommercial Mindset
Tools & Technologies
PowerPointCanvaCRM SystemsMarketing AutomationDigital Campaign Reporting
Industry Keywords
FintechBankingPaymentsE-commerceSaaSMartechEnterprise TechnologyRFPsTendersCustomer Engagement Solutions
About the role
Key responsibilities & impact- Translate complex technology solutions and commercial propositions into clear, persuasive customer-facing narratives
- Develop sales presentations, pitch decks, proposals, solution overviews, case studies, one-pagers, capability presentations, and other sales enablement resources
- Support enterprise sales opportunities, bank RFPs, and formal procurement processes
- Own messaging, structure, copywriting, and visual presentation of sales materials
- Tailor materials for banks, financial institutions, e-commerce businesses, payment providers, advertisers, and strategic partners
- Plan and deliver targeted B2B marketing activities aligned with regional commercial priorities
- Support go-to-market campaigns for Encore and Pulse loyalty and customer engagement solutions
- Develop integrated campaigns across LinkedIn, email, digital content, industry partnerships, and other channels
- Create marketing assets and communications supporting prospect engagement, lead generation, and sales conversion
- Coordinate campaign schedules, content, creative assets, and external suppliers
- Monitor campaign performance and improve engagement and commercial impact
- Develop and localize marketing communications in English and Arabic
- Create marketing assets and social content using PowerPoint, Canva, or similar design tools
- Capture and edit simple photo and video content from events and partner activities
- Identify and coordinate participation in GCC industry events, conferences, exhibitions, and networking opportunities
- Develop pre-event and post-event communications and support event presentations and follow-up materials
- Manage marketing projects independently from briefing through final delivery
- Collaborate with regional go-to-market teams and Melbourne-based marketing leadership and design teams
- Coordinate external designers, agencies, and suppliers
- Prioritize requests, manage deadlines, and maintain high work standards
Requirements
What you’ll need- 5–8+ years of relevant B2B marketing experience
- Exceptional written English
- Strong Arabic communication skills
- Experience developing sales presentations, proposals, pitch decks, and customer-facing commercial materials
- Strong commercial storytelling skills for complex products and solutions
- Excellent PowerPoint skills
- Strong visual judgment and practical design capabilities using PowerPoint, Canva, or similar tools
- Experience planning and executing B2B marketing campaigns across digital, content, and sales-led channels
- Strong copywriting and editing skills
- Experience working with sales, business development, or go-to-market teams
- Ability to own projects, manage multiple priorities, and deliver with minimal supervision
- Proactive, resourceful, commercially minded approach
- Familiarity with GCC business markets and regional enterprise customers
- Experience in fintech, banking, payments, loyalty, e-commerce, SaaS, martech, or enterprise technology is highly advantageous
- Experience with RFPs, tenders, or major enterprise sales proposals is highly advantageous
- Experience marketing complex technology solutions to senior decision-makers is highly advantageous
- Experience across multiple products, business units, or geographic markets is highly advantageous
- Familiarity with CRM systems, marketing automation, digital campaign reporting, and AI-assisted content creation tools is highly advantageous
- Experience with basic video editing and digital content production is highly advantageous