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Puratos

Group Sales Excellence Leader

Puratos

. Define and lead the global Sales Excellence strategy .

Posted 11/4/2026full-timeGroot-Bijgaarden • BelgiumSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading global Sales Excellence strategies, implementing sales processes, and driving commercial transformation. Proficient in leveraging CRM, analytics, and AI to enhance sales effectiveness and build high-performance sales cultures.

Highest-signal resume keywords
Sales Excellence Program ImplementationCRM ExpertiseDigital Sales TransformationSales Process DesignInternational Sales Leadership

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Sales Process DesignKPI DevelopmentPerformance ManagementSales MethodologiesData AnalyticsAI-Enabled ToolsOpportunity ManagementCustomer SegmentationKey Account PlanningSales Automation
Soft Skills
CollaborationCommunicationLeadershipStakeholder AlignmentCoaching
Tools & Technologies
CRM SystemsSales Analytics ToolsDigital Sales PlatformsSales Enablement ToolsDashboard Software
Industry Keywords
FMCGFood IngredientsB2B FoodserviceBakeryPatisserieChocolate

About the role

Key responsibilities & impact
  • Define and lead the global Sales Excellence strategy
  • Translate commercial priorities into consistent sales processes, governance, standards, and ways of working across markets and channels
  • Strengthen pipeline and opportunity management, key account planning, customer segmentation, and route-to-market execution
  • Accelerate CRM and digital sales excellence through adoption, data quality, sales automation, analytics, and AI-enabled commercial tools
  • Establish KPIs, dashboards, and insights for benchmarking, fact-based decisions, and continuous improvement
  • Further develop the global Sales Academy, sales methodologies, leadership capabilities, learning journeys, and best-practice sharing
  • Lead global transformation and change across regional and local sales organizations
  • Build a network of Sales Excellence ambassadors to embed tools, processes, and behaviors
  • Partner with Sales, Marketing, Finance, Supply Chain, R&D, Business Units, Customer Marketing, and Digital teams
  • Report to the Chief Sales & Customer Officer
  • Lead a team driving the Sales Excellence agenda

Requirements

What you’ll need
  • Significant senior sales leadership experience in an international or multi-regional environment
  • Experience working across different markets, channels, and customer segments
  • Strong track record implementing a Sales Excellence Program or leading a commercial transformation
  • Experience designing and deploying sales processes, governance, KPIs, and performance routines
  • Strong commercial acumen
  • Hands-on expertise in CRM, digital sales transformation, analytics, and sales enablement
  • Understanding of how emerging AI capabilities can improve commercial effectiveness
  • Experience building sales capabilities and high-performance cultures through Sales Academies, coaching, sales methodologies, and structured best-practice sharing
  • Ability to navigate a global matrix organization and align senior stakeholders
  • Strong collaboration and communication skills across functions and cultures
  • International experience is essential
  • Experience within food ingredients, bakery, patisserie, chocolate, FMCG, or B2B foodservice is a strong advantage

Benefits

Comp & perks
  • Competitive and comprehensive benefits package
  • Opportunities for growth, innovation, and making an impact
  • Freedom to make an impact
  • Safety, health and wellbeing support
  • Respectful collaboration
  • Career growth opportunities
  • People First culture
  • Entrepreneurial and innovation-focused work environment