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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and delivering sales enablement programs, utilizing instructional design best practices, and managing CRM and LMS tools to enhance sales performance. Proficient in data analysis and reporting to track key performance indicators and improve training effectiveness.
Highest-signal resume keywords
Sales EnablementCRM ManagementELearning DevelopmentData AnalysisInstructional Design
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Instructional DesignELearning Authoring ToolsKirkpatrick Evaluation ModelContent DevelopmentSales MethodologiesLearning Objectives WritingKnowledge AssessmentsVideo ProductionScreencastingData Reporting
Soft Skills
Written CommunicationPresentation DesignFacilitation Skills
Tools & Technologies
SalesforceHubSpotLMSAI Coaching ToolsArticulate RiseArticulate StorylineGongClariLoomCamtasia
Certifications & Qualifications
MEDDPICC CertificationChallenger Framework CertificationATD CertificationCPTD Certification
Industry Keywords
B2B SaaSHigh-Velocity SalesSales OperationsRevenue MarketingBuyer's Journey
About the role
Key responsibilities & impact- Develop and deliver ramp-up programs for new hires and ongoing training for seasoned sales representatives
- Apply instructional design best practices to maximize retention and transfer
- Design, storyboard, and produce blended learning solutions, including eLearning modules, facilitator guides, job aids, and video-based content
- Build and maintain the sales playbook, pitch decks, case studies, and battlecards
- Manage day-to-day operations of go-to-market tools, including CRM, sales engagement platforms, LMS, and AI coaching tools
- Track and report KPIs such as Time to First Deal, Content Usage Rate, and Win Rate by segment
- Apply Kirkpatrick levels 1–4 to evaluate program effectiveness and recommend curriculum improvements
- Translate complex product updates from engineering into benefits-focused talk tracks and sales enablement materials
- Create microlearning modules for fast-moving product cycles
- Plan and facilitate content for SKOs, QBRs, and regional field enablement sessions
- Design pre- and post-event learning journeys to reinforce key messages
- Bridge marketing, product, and sales to help representatives close deals faster and more effectively
Requirements
What you’ll need- 3–5 years in sales enablement, sales operations, or revenue marketing
- CRM management experience with Salesforce or HubSpot
- LMS and content platform experience
- Exceptional written communication and presentation design skills
- Understanding of the buyer's journey and modern sales methodologies
- Applied knowledge of ADDIE or SAM design models
- Proficiency in eLearning authoring tools such as Articulate Rise, Articulate Storyline, or equivalent
- Experience writing learning objectives and designing knowledge assessments
- MEDDPICC or Challenger framework certification preferred
- Experience with AI-driven coaching tools such as Gong or Clari preferred
- Data analysis and dashboard reporting experience preferred
- Background in B2B SaaS or high-velocity sales environments preferred
- ATD, CPTD, or equivalent instructional design certification preferred
- Experience with Kirkpatrick or Phillips ROI evaluation models preferred
- Video production and screencasting skills using Loom or Camtasia preferred
Benefits
Comp & perks- Remote work options
- Opportunities for growth
- Diversity, equity, and inclusion program
- Equal opportunity workplace
