Quigley-Simpson

Strategist

• Develop and execute brand and business strategies that strengthen brand identity, increase market relevance, and support business and revenue growth
• Build Quigley-Simpson’s strategy function, including processes, tools, and standards
• Develop and maintain clients’ overall brand strategy and positioning
• Conduct market, competitor, cultural, and consumer research
• Identify target audiences, customer needs, and market opportunities
• Define brand purpose, vision, values, personality, and messaging
• Develop positioning and differentiated value propositions
• Create brand messaging frameworks and communication strategies
• Help manage brand guidelines and ensure consistent brand expression across channels
• Guide campaigns and creative work to ensure brand consistency
• Translate business objectives into brand and marketing strategies
• Monitor brand perception, awareness, and competitive positioning
• Analyze campaign and market performance and recommend improvements
• Identify new sources of brand and business growth from underserved audiences, markets, and product offerings
• Present strategic recommendations and insights to senior stakeholders
• Create a point of view on AI and emerging tools for strategy and creative development
• Establish a repeatable insight-to-strategy-to-execution-to-results-to-learning system with operational cadence, tools, and governance
• Make strategy visible, practical, and embedded in everyday agency work
• Lead strategic development on new business pitches with growth, creative, media, and account leadership
• Serve as a senior strategic counselor to key clients and high-value prospects

Explore Brand and Business Strategist at Quigley-Simpson. Review requirements and application details.