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Manager, Search & Social
Quigley-Simpson. Develop paid search and social strategies detailing campaign objectives, tactics, rationale, strategy, and budget allocation .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing paid search and social marketing strategies, with a strong focus on e-commerce and performance marketing. Proficient in leveraging analytics for campaign optimization and reporting, while effectively managing client relationships and cross-department collaboration.
Highest-signal resume keywords
Paid Search MarketingSocial Media MarketingGoogle Ads ExecutionGoogle Analytics ReportingE-Commerce Strategy
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign DevelopmentBudget AllocationPerformance OptimizationIn-Platform ExecutionConsumer Journey Analysis
Soft Skills
Excellent CommunicationPresentation SkillsAttention to DetailCollaboration
Tools & Technologies
Meta AdsGoogle AdsGoogle AnalyticsTikTokSnapchatPinterestTwitterLinkedInReddit
Industry Keywords
Performance MarketingE-CommerceCampaign ManagementClient Relationship Management
About the role
Key responsibilities & impact- Develop paid search and social strategies detailing campaign objectives, tactics, rationale, strategy, and budget allocation
- Execute paid search and social campaigns across various media channels
- Work closely with the Analytics team and internal stakeholders to develop performance reports
- Lead client calls and instill trust as a subject-matter expert
- Optimize search and social campaigns week-over-week to meet client goals
- Collaborate with team members across all departments
- Manage relationships with search and social platform representatives and third-party vendors
- Manage the day-to-day execution of paid search and social campaigns, including campaigns, budgets, optimizations, and proactive recommendations
Requirements
What you’ll need- Bachelor’s degree or relevant experience
- Minimum 3 years of experience in paid search and social marketing with a focus on e-commerce
- Minimum 1 year of experience at a competitive marketing agency focused on performance marketing
- In-platform execution experience setting up campaigns and pulling levers in Meta and Google Ads
- Understanding of the consumer journey from awareness to conversion and ability to leverage insights to unlock new growth opportunities
- Experience using Google Analytics for reporting
- Excellent written/verbal communication and presentation skills
- Ability to work efficiently in a fast-paced environment, with a high level of accuracy and attention to detail
- Working competency in paid search is a plus
- Experience with TikTok, Snapchat, Pinterest, Twitter, LinkedIn, and Reddit is a plus