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Senior Media Buyer
Quintessa Marketing. Manage and optimize high-spend campaigns across Meta and Google, including YouTube, Search, and Performance Max .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Expertise in managing and optimizing high-spend advertising campaigns across Meta and Google platforms, with a strong analytical ability to identify performance inefficiencies and scaling opportunities. Proficient in budget allocation, campaign structure maintenance, and cross-platform collaboration to drive effective advertising strategies.
Highest-signal resume keywords
Meta Advertising ManagementGoogle Advertising ManagementData Analysis and Performance TrackingBudget Allocation at ScaleCampaign Optimization Strategies
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign ManagementPerformance MaxYouTube AdvertisingSearch AdvertisingBudget ReallocationTesting FrameworksCreative Strategy DevelopmentAd Spend ManagementData-Driven Decision MakingCampaign Structure Maintenance
Soft Skills
Proactive Problem SolvingAnalytical ThinkingCreative IdeationCollaborationAdaptability
Tools & Technologies
Google SheetsMeta Ads ManagerGoogle AdsPerformance Tracking ToolsCampaign Management Software
Industry Keywords
High-Spend CampaignsCross-Platform AdvertisingPerformance AnalysisCreative DiversityMarket Performance
About the role
Key responsibilities & impact- Manage and optimize high-spend campaigns across Meta and Google, including YouTube, Search, and Performance Max
- Identify scaling opportunities, budget reallocation opportunities, performance inefficiencies, underperforming markets, testing gaps, and new strategies
- Collaborate with media buyers and leadership on cross-platform and state-level budget strategy
- Identify winning ads, angles, concepts, and creative opportunities across markets and platforms
- Bridge performance data and the creative team by communicating what is working, gaining traction, fatigued, or needed
- Diagnose underperforming states and build and execute improvement plans
- Own weekly and monthly spend planning and pacing
- Manage cross-platform and state-level budget allocation
- Launch campaigns and creative across Meta and Google
- Maintain key media buying Google Sheets and reporting
- Track performance and develop testing frameworks
- Maintain campaign structure and account organization
- Monitor campaigns, spend, volume, and high-spending problem campaigns or ads, including over weekends when necessary
- Turn campaigns on or off and make critical changes outside normal business hours when directed
- Research new advertising strategies, creative trends, campaign structures, platforms, tools, and testing methodologies
- Bring ideas, challenge assumptions, run tests, learn from results, and iterate
Requirements
What you’ll need- Based in the United States
- Authorized to work in the United States on a full-time basis
- Sponsorship is not available
- Actively managed $1M+ per month in ad spend
- Highly experienced with Meta and/or Google
- Experience managing 7-figure monthly ad spend
- Strong ability to analyze large amounts of performance data and identify what matters
- Ability to identify potential winning ads early and expand them
- Understanding of budget allocation at scale
- Understanding of performance across platforms, markets, and creatives
- Understanding of creative diversity and its impact on performance
- Comfortable making decisions with imperfect information
- Extremely analytical without becoming slow
- Proactive, solution-oriented approach
- Constantly brings new ideas and tests to the table
- Willingness to check campaigns over weekends when necessary
- Willingness to make critical changes outside normal business hours when directed by leadership
Benefits
Comp & perks- Monthly performance-based bonuses
- Clear opportunities for increased compensation
- Increased ownership as you prove yourself
- Opportunity to take on greater leadership within the media buying department
- Massive budgets to work with
- Creative team capable of producing and iterating on ideas quickly
- Enough data to make meaningful decisions fast
- Ability to test ideas without fighting for tiny budgets
- Direct access to leadership
- Real influence over media buying strategy
- Environment that rewards performance and initiative
- Opportunity to build systems and strategies that operate at serious scale
- Quintessa donates 50% of its profits to charities, schools, and nonprofit organizations