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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing tailored solutions and sales enablement resources, leveraging artificial intelligence and modern tools to enhance sales processes. Proven ability to create structured, scalable processes and effective messaging for diverse audiences in SaaS and B2G environments.
Highest-signal resume keywords
Sales EnablementGo-To-Market StrategyProduct MarketingProcess DevelopmentFluency in English
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Support ProcessesPartner ProgramsMessaging CreationPresentation DevelopmentUse Case TranslationCommercial PlanningCampaign DevelopmentTraining Program DesignSales Tools CreationGrowth Initiatives
Soft Skills
Strategic ThinkingProblem-SolvingOwner's MindsetCollaborationAdaptability
Tools & Technologies
Artificial IntelligenceSales Enablement ToolsModern Development Tools
Industry Keywords
SaaS SolutionsEdTechB2GSales DevelopmentConsultingStrategic Partnerships
About the role
Key responsibilities & impact- Partner with account executives to support opportunities with government agencies
- Understand customer needs and translate them into tailored solutions and real-world use cases
- Support bids, pilots, proposals, demonstrations, and presentations for customized solutions
- Create repeatable solutions and value propositions by use case, segment, and market
- Design scalable processes, training, certification, onboarding, and sales development programs
- Build presentations, sales decks, flyers, landing pages, sales tools, and playbooks
- Develop messaging and positioning to communicate Wayground’s value proposition
- Use artificial intelligence and modern tools to create and test sales enablement resources
- Develop commercial plans, go-to-market strategies, campaigns, webinars, workshops, and activation initiatives
- Identify repeatable growth initiatives from other regions for application in Brazil
- Create repeatable models, processes, and playbooks to improve sales consistency and speed
- Continuously improve sales support systems and processes
- Work cross-functionally with partners, product, sales, and marketing teams to execute initiatives
Requirements
What you’ll need- 5 to 8 years of experience in product marketing, consulting, strategic partnerships, sales enablement, growth, or related roles in SaaS solutions, EdTech, or B2G environments
- Strong product intuition and the ability to translate problems into use cases
- Experience building sales support processes, partner programs, or go-to-market initiatives
- Excellent ability to create messaging, storytelling, and presentations
- Strategic thinker with strong problem-solving instincts and the ability to work comfortably in ambiguous situations
- Ability to build structured, scalable processes from the ground up
- Owner’s mindset with a strong bias for action
- Comfortable using AI and modern tools to accelerate the creative development process
- Experience in technology, education, channels, or B2G is a plus
- Fluency in English is required for this position
Benefits
Comp & perks- Flash meal and/or food allowance
- Health and dental insurance
- Transportation allowance or on-site parking
- Hybrid model with 2 days in our office in the Paulista area
- Education allowance
- Access to AI tools