Senior Creator Partnerships Manager

Razer Inc.

. Lead creator, talent partnership, esports, and athlete strategies across Razer’s Console division .

Posted 10/3/2026full-timeRemote • United StatesSenior💰 $124,800 - $217,672 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing marketing strategies for gaming and consumer electronics, with a strong focus on creator partnerships, influencer marketing, and campaign performance measurement. Proven ability to manage high-profile initiatives and collaborate cross-functionally to achieve business objectives.

Highest-signal resume keywords

Product Management ExperienceMarketing Strategy DevelopmentInfluencer Program ManagementCampaign Performance MeasurementConsumer Electronics Industry Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Plan DevelopmentCopywritingCreative Design DirectionPerformance MeasurementProject Management

Soft Skills

Organizational SkillsCommunication SkillsIndependent Work AbilityPrioritization Skills

Tools & Technologies

Microsoft OfficeDigital Marketing ToolsWeb Merchandising Tools

Industry Keywords

GamingEsportsConsumer ElectronicsCreator PartnershipsInfluencer Marketing

About the role

Key responsibilities & impact

Lead creator, talent partnership, esports, and athlete strategies across Razer’s Console division
Serve as marketing lead for Console Audio, Console Controllers, and Mobile
Develop, own, and manage creator, influencer, esports, and athlete strategies tied to the Console portfolio, NPI launches, partnerships, and major campaigns
Recruit and manage Console-focused creators, ambassadors, and KOLs
Measure creator performance across awareness, engagement, conversion, and sales impact
Translate brand and business objectives into measurable creator programs
Develop go-to-market plans for influencer programs, FPS and Console game releases, esports leagues, and tournaments
Manage high-profile creator and talent integrations from planning through execution, including negotiations, content coordination, activations, and product launches
Build relationships with gaming creators, streamers, esports organizations, athletes, entertainers, agents, and talent representatives
Set seeding briefs and monthly seeding targets for sustain and NPI launches
Develop strategic partnerships with game publishers and platform partners
Manage influencer and pro-player feedback to inform and improve the Console product roadmap
Partner cross-functionally with Paid Media, Regional and Global Marketing, Community, Brand, eCommerce, Business Development, and external partners
Manage agency partners and oversee campaign execution
Measure campaign performance across awareness, engagement, conversion, revenue, and ROI
Lead marketing planning and business reviews and present performance and recommendations to executive leadership
Manage multiple high-visibility initiatives amid compressed timelines and shifting priorities
Perform other duties as assigned

Requirements

What you’ll need

Minimum of 8 years of product management and marketing experience in the consumer electronics industry
Streaming product line marketing experience highly preferred
Experience in gaming is a big plus
Experience developing and overseeing execution of marketing plans
Experience with PC or consumer electronics sales channels: retail, direct, online, and distribution
Ability to write marketing copy and provide creative design direction across digital marketing, web merchandising, print ads, video, and graphics
Experience developing detailed marketing plans and articulating strategy and requirements for success
Ability to work independently, prioritize, and handle multiple concurrent tasks and projects
Strong administrative, organizational, and communication skills, including interaction with executive management
Preferred experience working in a global company with stakeholders across different countries and time zones
Microsoft Office experience: Word, Excel, Outlook, and PowerPoint
College degree in marketing or another related discipline, or equivalent experience
Ability to travel up to 25%

Benefits

Comp & perks

Opportunity to work on a global mission to revolutionize the way the world games
Global, gamer-centric #LifeAtRazer experience
Accelerated personal and professional growth
Equal opportunity, inclusive, respectful, and fair workplace
Reasonable accommodations for disabilities and religious practices