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Performance Creative Strategist
Reach Digital. Analyze performance, brainstorm ad angles and hook variations, and write new briefs weekly for the editing team .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital marketing with a focus on creative strategy, ad performance analysis, and trend monitoring. Capable of managing multiple brand partnerships while developing innovative ad concepts that drive engagement and conversion.
Highest-signal resume keywords
Digital Marketing ExperienceCreative Strategy DevelopmentAd Performance AnalysisPaid Media UnderstandingProject Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Ad Concept DevelopmentPerformance AnalysisTrend MonitoringContent CreationBrief Writing
Soft Skills
Detail-OrientedOrganizedEffective CommunicationFeedback ReceptionTeam Collaboration
Industry Keywords
Paid MediaDigital AdvertisingBrand PartnershipsAd FormatsCreative Briefs
About the role
Key responsibilities & impact- Analyze performance, brainstorm ad angles and hook variations, and write new briefs weekly for the editing team
- Own creative strategy for brand partners, including a living strategy document tracking angles, performance, and next tests
- Monitor platform trends, winning ad formats, and policy changes
- Translate trends and changes into testable concepts for accounts
- Work with 3–5 brand partners at a time
- Develop deep understanding of partner creative and build new winning ads
Requirements
What you’ll need- 2+ years of digital marketing experience
- Understanding of paid media and content that converts
- Ability to brainstorm ad angles and concepts and bring them to life
- Detail-oriented, organized, and able to manage multiple projects simultaneously
- Willingness to learn and give and receive feedback
- Comfortable communicating learnings with team members and clients
- Passion for creative strategy and staying current on effective approaches
Benefits
Comp & perks- Regular creative reviews, direct feedback, and room to grow into senior roles
- Weekly team check-ins, creative reviews and training sessions
- Generous PTO and benefits policy
- Fully remote role
- Competitive compensation in USD
- Paid take-home assignment