Mid-Level Social Media Specialist – Strategic and Operational

Relou RH

. Develop and execute strategic content plans for social media .

Posted 10/6/2026contractBarueri • BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in strategic content planning and operational management of social media platforms, particularly Instagram and YouTube. Proficient in analyzing performance metrics and utilizing tools like Canva and Adobe Premiere for content creation and editing.

Highest-signal resume keywords

Social Media ManagementContent Strategy DevelopmentPerformance Metrics AnalysisCanva ProficiencyVideo Editing

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content PlanningEditorial Calendar ManagementPerformance AnalysisBrand PositioningVideo EditingImage RetouchingSpreadsheet Reporting

Soft Skills

AutonomyProactivityPersonal OrganizationDeadline Commitment

Tools & Technologies

InstagramYouTubeCanvaAdobe Premiere

Industry Keywords

Social Media StrategyContent InnovationMarket TrendsAgency Coordination

About the role

Key responsibilities & impact

Develop and execute strategic content plans for social media
Manage the day-to-day publishing schedule on Instagram (Feed and Stories) and YouTube
Build and maintain an organized editorial calendar, ensuring deadlines are met
Serve as the primary point of contact and coordinate directly with the partner agency
Continuously analyze engagement, retention, and growth metrics to generate improvement insights
Apply a strategic approach focused on positioning and strengthening a personal brand
Monitor market trends and best practices to propose content innovations

Requirements

What you’ll need

Proven experience in the strategic and operational management of social media
Proficiency in managing and publishing content for Instagram and YouTube
Ability to analyze performance metrics and create spreadsheet-based reports
Proficiency in Canva and basic knowledge of Adobe Premiere editing
Demonstrated ability in editorial planning and strategic brand thinking
High level of autonomy, proactivity, and exceptional personal organization, with a strong commitment to meeting deadlines
Availability to work in a hybrid format in Alphaville, São Paulo
Experience working on personal brand positioning
Previous experience coordinating and aligning requests with external agencies
Intermediate proficiency in video editing and image retouching tools