B2B Campaign Manager – Enterprise ABM

Remote People

. Build and execute 1:1 and 1:few ABM campaigns against strategic named accounts .

Posted 9/18/2026full-timeCalifornia • United StatesMid-LevelSenior💰 $100,000 - $115,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Account-Based Marketing (ABM) strategies, with advanced proficiency in HubSpot for campaign execution and performance tracking. Capable of managing enterprise-level campaigns and collaborating effectively with sales teams to drive engagement and insights.

Highest-signal resume keywords

Account-Based Marketing (ABM)Advanced HubSpot ProficiencyB2B Marketing ExperienceCampaign Performance TrackingEnterprise SaaS Marketing

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign DevelopmentCampaign ExecutionSegmentationWorkflow ConfigurationAttribution ReportingSEOAEOData AnalysisMulti-Touch CampaignsEnterprise Buying Cycles

Soft Skills

Analytical JudgmentIndependent WorkCollaboration with SalesAdaptability in Fast-Moving Environments

Tools & Technologies

HubSpotLinkedIn AdsAI Tools for Campaign Development

Industry Keywords

B2B Sales EnvironmentsEnterprise SaaSEnergy SectorUtilitiesMiningOil & GasInfrastructureIndustrial Markets

About the role

Key responsibilities & impact

Build and execute 1:1 and 1:few ABM campaigns against strategic named accounts
Partner with Sales on account targeting, messaging, sequencing and engagement
Research enterprise accounts and identify relevant business triggers and campaign angles
Build HubSpot lists, segmentation, workflows, sequences, tracking and attribution
Develop and launch top-of-funnel campaigns across priority verticals
Manage always-on LinkedIn and targeted paid programs
Support event and webinar promotion and follow-up
Contribute to SEO and answer-engine optimization initiatives
Track campaign performance and translate engagement into actionable commercial insights
Continuously improve campaigns based on pipeline and account-level performance
Own enterprise campaigns from strategy through execution
Influence how the campaign function scales

Requirements

What you’ll need

5+ years of B2B marketing experience
Strong experience within enterprise or complex B2B sales environments
Advanced, hands-on HubSpot proficiency
Experience personally building and launching campaigns end-to-end
Understanding of long, multi-stakeholder enterprise buying cycles
Strong analytical and commercial judgment
Ability to work independently in a lean, fast-moving environment
Comfortable partnering directly with Sales
Ability to independently build HubSpot lists and segments, configure workflows and sequences, establish campaign tracking and attribution, and report on performance
Hands-on Account-Based Marketing (ABM) experience highly valued
Named-account and multi-touch campaign execution highly valued
Enterprise SaaS or technology marketing highly valued
Experience across energy, utilities, mining, oil & gas, infrastructure or other industrial markets highly valued
Paid LinkedIn and niche B2B audience targeting highly valued
SEO/AEO and organic demand generation highly valued
Practical use of AI tools for research, campaign development, personalization or automation highly valued

Benefits

Comp & perks

Significant autonomy and visibility
Established HubSpot infrastructure
Modern AI-enabled marketing environment
Exposure to complex, high-value enterprise markets
Opportunity to influence how the campaign function scales