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Head of Web Design
Remote Talent LATAM. Lead brand discovery calls with practice owners and translate founder stories, ideal patient profiles, and aesthetic preferences into brand narratives and visual directions within 3 to 5 business days .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in end-to-end website design and development, with a strong focus on brand identity creation and UX optimization. Proven ability to lead and mentor design teams while implementing modern AI workflows and ensuring high client satisfaction.
Highest-signal resume keywords
Website Design And DevelopmentTeam Leadership And MentoringAI Workflow MasteryUX Conversion OptimizationBrand Identity Creation
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Website DevelopmentFigma DesignWebflow DevelopmentWordPress (Elementor)SEO OptimizationCore Web VitalsAI-Coded StacksMotion DesignInteraction DesignCustom Art Direction
Soft Skills
Executive PresenceVerbal CommunicationWritten CommunicationClient Relationship ManagementPersuasive Presentation
Tools & Technologies
WordPressElementorWebflowFramerWix StudioClaudeMidjourneyFluxFigma AIAI-First Production Tools
Industry Keywords
Brand DiscoveryClient SatisfactionLuxury Editorial DesignCommunity-Focused DesignClinical-Modern AestheticsSemantic Site StructuresMobile ResponsivenessConversion PathsIntake SystemsQA Systems
Tech Stack
Tools & technologiesFluxWordPress
About the role
Key responsibilities & impact- Lead brand discovery calls with practice owners and translate founder stories, ideal patient profiles, and aesthetic preferences into brand narratives and visual directions within 3 to 5 business days
- Design and build complete client websites from scratch through live launch using WordPress/Elementor, Webflow, Framer, Wix Studio, or AI-coded stacks
- Direct authentic photography and generate custom art-directed AI imagery for treatments, textures, and clinic scenes
- Partner with the internal SEO Lead on site architecture, UX conversion, search intent, schema, internal linking, and page speed
- Design custom brand identities, logos, and comprehensive brandbooks as paid client offerings
- Lead, mentor, and evaluate the web department, including a Senior Web Developer, AI Web Creative Director, and Web Delivery Lead
- Exercise hiring and team-structuring authority within budget
- Retrain and modernize the department with AI-first production tools and workflows
- Scale delivery capacity to 4 to 6 client sites per month
- Clear operational backlogs and establish intake, QA, and delivery systems
- Enforce launch scorecards covering client satisfaction, Core Web Vitals, indexing health, and conversion/booking tracking
Requirements
What you’ll need- 6+ years of hands-on experience designing and building websites end-to-end
- Proven track record leading a small production or design team of 2 to 4 people
- Ability to conceptualize high-end designs in Figma and build them with motion and interaction in Webflow, Framer, WordPress (Elementor), Wix Studio, or clean AI-assisted code
- Power-user mastery of modern AI workflows, including Claude, Midjourney, Flux, v0, and Figma AI
- Professional verbal and written English
- Executive presence to lead brand discovery calls, understand client nuances, and present concepts persuasively to U.S. medical founders
- Proven creative craft and design range across luxury editorial, warm community-focused, and clinical-modern aesthetics
- Solid foundation in UX conversion optimization and SEO essentials, including semantic site structures, mobile responsiveness, Core Web Vitals, and conversion paths
- Position open only to candidates residing in Latin American countries
- Resume must be submitted in English
Benefits
Comp & perks- Competitive compensation ranging from $5,000 to $7,000 USD per month
- Direct leadership of the agency's web division with full authority over team structure, hiring, and tooling
- 2 weeks of paid time off annually
- 1 week of sick leave annually