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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in monetization strategies, including A/B testing, revenue metrics analysis, and the development of original monetization ideas. Proficient in collaborating with cross-functional teams to drive revenue growth through effective experimentation and data-driven decision-making.
Highest-signal resume keywords
Monetization Strategy DevelopmentA/B Testing Design and AnalysisRevenue Metrics Ownership (ARPU, LTV)AI Tools Utilization for AnalysisB2C Subscription App Monetization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
A/B TestingMonetization Metrics AnalysisRevenue Per InstallConversion Rate OptimizationTrial-to-Paid MetricsData AnalysisExperimentation DesignSpecification WritingHypothesis FormationAudience Sizing
Soft Skills
Analytical ThinkingConcise CommunicationDecision-MakingCollaborationProblem-Solving
Tools & Technologies
AmplitudePaywall ToolsPricing ToolsAttribution/MMP SetupFeature FlagsServer-Side TestingAI Tools
Industry Keywords
B2C SubscriptionMobile MonetizationWeb-to-App FunnelsExperimentation ProcessesConsumer Apps
About the role
Key responsibilities & impact- Own predicted revenue per install and per web-funnel visitor
- Run end-to-end monetization experiments involving paywall placement and design, pricing, packaging, offers, trial mechanics, and subscription flows
- Form hypotheses, ship A/B tests, analyze results, and scale or stop experiments
- Use established monetization patterns and playbooks to identify opportunities
- Reach into activation or retention when data indicates it is the fastest path to increased revenue
- Maintain a steady pipeline of live tests by sizing opportunities, prioritizing expected revenue impact, and preparing upcoming tests
- Write concise specifications covering triggers, A/B testing methods, and success criteria
- Maintain an accurate experiment log documenting expectations, outcomes, and incorrect assumptions
- Partner with user acquisition, web, brand, and data teams on revenue per install
- Work directly with product, engineering, and the CEO on ideas and experiments
Requirements
What you’ll need- Product career spent mostly on monetization
- Track record moving revenue and owning monetization metrics such as ARPU, LTV, conversion, and trial-to-paid
- At least one original monetization idea developed from first principles
- Habit of designing and interpreting A/B tests and making ship-or-kill decisions
- Strong analytical instincts; ability to pull and sanity-check data and size audiences
- Ability to ship quickly from idea to specification to live experiment to measurement
- Experience using AI tools for research, specifications, analysis, and day-to-day work
- Ability to take a position early and communicate it in concise written form
- Fluent English
- Bonus: Experience monetizing a B2C subscription app
- Bonus: Familiarity with mobile monetization and experimentation tools, including paywall and pricing tooling, Amplitude, attribution/MMP setup, feature flags, and server-side testing
- Bonus: Experience with AI-native products or emotionally engaging consumer apps in social, communication, relationship, or entertainment spaces
- Bonus: Experience with web-to-app funnels
- Bonus: Experience as an early or sole monetization owner and building testing processes from scratch
- Able to work CET hours
Benefits
Comp & perks- Flexible job schedule
- Generous vacation policy
- Direct impact on millions of worldwide users within months
- Opportunity to push the boundaries of applied AI in a consumer setting
- Fully remote work arrangement
