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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in social media strategy and community management, with a strong ability to create engaging content across multiple platforms. Proven track record in growing brand presence and audience engagement, particularly in the context of AI and consumer subscription applications.
Highest-signal resume keywords
Social Media StrategyCommunity ManagementContent CreationAudience EngagementCrisis Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content ShootingContent EditingContent PublishingSocial Media OperationsData Analysis
Soft Skills
Good JudgmentCommunicationRelationship BuildingIndependenceCalmness Under Pressure
Tools & Technologies
DiscordRedditXInstagramYouTubeFacebook
Industry Keywords
AI CompanionsConsumer Subscription AppCommunity InsightsUser PreferencesEngagement Metrics
About the role
Key responsibilities & impact- Own Replika’s social and community stories end to end
- Help set social and community strategy and execute it hands-on
- Run daily social media operations on X, Instagram, YouTube, and Facebook
- Plan the content calendar, publish posts, reply to users, and maintain Replika’s voice
- Create on-camera content including short videos, product walkthroughs, behind-the-scenes content, launches, and user stories
- Concept, shoot, edit, and publish content independently
- Own Discord and Reddit communities, work with moderators, answer questions, and ensure users feel heard
- Bring community insights to the product team and CEO
- Identify user preferences, frustrations, and emerging issues and communicate them quickly
- Respond calmly and honestly to public issues and escalate when appropriate
- Find and build relationships with creators focused on AI companions
- Convert effective organic creator content into additional content
- Build the CEO’s social presence alongside the brand’s
- Film with the CEO, shape posts, and turn company developments into shareable stories
- Track posts, threads, and creators that drive app sign-ups or installs
- Adjust the strategy based on performance data
Requirements
What you’ll need- Comfortable on camera with demonstrated experience; must provide content where you are the face
- Experience growing brand accounts on X, Instagram, YouTube, and Facebook, with measurable audience and engagement numbers, ideally including sign-ups or installs
- Experience running online communities on Discord, Reddit, or similar platforms
- Ability to keep a large community active, fair, and safe
- Broad experience across platforms; TikTok experience is welcome, but TikTok as the primary channel is not suitable
- Ability to shoot, edit, and post content quickly without a production team or multiple approval rounds
- Good judgment in public and ability to distinguish appropriate posts from crises
- Ability to shape strategy and execute the work independently
- Excellent written and spoken English
- Personal following is a bonus
- Experience with a consumer subscription app, ideally in AI or products related to connection, relationships, or wellbeing, is a bonus
- Experience working with a founder or CEO on their personal social presence is a bonus
- Experience taking a community through a major product change and keeping it together is a bonus
- Ability to work CET hours
Benefits
Comp & perks- Flexible job schedule
- Generous vacation policy
- Direct impact on millions of worldwide users within months
- Opportunity to push the boundaries of applied AI in a consumer setting
- Fully remote work arrangement