Senior Sales Manager – Mobile Performance Advertising

REPLUG - App Marketing Experts

. Generate new business for REPLUG’s performance advertising offering.

Posted 10/20/2026contractRemoteSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in mobile performance advertising sales, with a strong ability to manage the full sales cycle, negotiate commercial terms, and build relationships with app advertisers. Proficient in mobile attribution, performance metrics, and CRM management to drive business growth.

Highest-signal resume keywords

Mobile Performance Advertising SalesFull Sales Cycle ManagementNegotiation of Commercial TermsMobile Attribution and KPIsCRM Management and Forecasting

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Applicant Tracking System Keywords

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Hard Skills

Sales ExperiencePerformance-Based CampaignsCPI/CPA ModelsMobile AttributionTraffic Quality AssessmentFraud PreventionKPI AnalysisProspectingDeal ClosingProposal Development

Soft Skills

Relationship BuildingJudgment in Opportunity QualificationStructured Approach to Follow-UpsMarket Intelligence SharingCommunication Skills

Tools & Technologies

HubSpotCRM Software

Industry Keywords

Mobile Advertising EcosystemOEM AdvertisingAd NetworksDSPsRewarded TrafficUser AcquisitionGrowth MarketingApp AdvertisersCommercial NegotiationRevenue Forecasting

About the role

Key responsibilities & impact

Generate new business for REPLUG’s performance advertising offering.
Build and manage a personal pipeline through targeted outbound, industry relationships, referrals, and relevant inbound opportunities.
Identify app advertisers whose acquisition objectives, budgets, and technical setup fit the offering.
Develop relationships with decision-makers across user acquisition, growth, and marketing teams.
Lead discovery calls to understand acquisition challenges, channel mix, performance targets, and buying criteria.
Build proposals aligned with advertisers’ business objectives.
Negotiate pricing and commercial terms.
Own follow-ups and deal progression through signature and campaign handover.
Explain traffic sources, buying models, measurement approach, and campaign requirements.
Work with supply and operations teams to validate opportunities and set realistic expectations around performance and scale.
Ensure clear handover of agreed KPIs, budgets, attribution requirements, and commercial commitments.
Keep HubSpot updated with opportunities, next steps, and revenue forecasts.
Use results and prospect feedback to improve targeting, outreach, and proposals.
Share market intelligence with founders and delivery teams.
Attend relevant industry events to develop relationships and generate business.
Build a credible presence in the mobile advertising ecosystem.

Requirements

What you’ll need

3-5 years of relevant sales experience, with a proven track record selling mobile performance advertising to app advertisers or agencies.
Experience selling performance-based campaigns, including CPI/CPA models.
Familiarity across OEM advertising, ad networks, DSPs, rewarded traffic or other alternative acquisition channels.
Evidence of personally sourcing and closing new business.
Ability to run the full sales cycle independently, from first contact to commercial negotiation and close.
Practical understanding of mobile attribution, MMPs, traffic quality, fraud prevention, and advertiser KPIs such as CPA, ROAS, retention, and LTV.
Judgment to qualify opportunities properly and challenge expectations when the commercial or delivery fit is weak.
Relevant industry network and ability to build relationships beyond existing contacts.
Structured approach to prospecting, follow-ups, CRM management, and forecasting.
Business-fluent English.
Additional European languages are a plus.

Benefits

Comp & perks

Home Office support for your remote setup.
Mentoring sessions to support your professional development.
Remote work flexibility based across the European Union.
Vouchers and discounts.
24 vacation days per year.
High autonomy, zero bureaucracy.
Direct access to founders and decision-makers.
Education budget (courses, conferences, certifications).