Digital Marketer

Resident

. Own and manage the promotional calendar across both brands .

Posted 9/29/2026full-timeRemote • United KingdomMid-LevelSenior💰 £30,000 - £40,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing promotional calendars and executing email marketing campaigns, with a strong focus on segmentation, performance reporting, and SEO-optimized content creation. Proficient in utilizing tools like Klaviyo, GA4, and SEMrush to enhance digital marketing strategies in the DTC and e-commerce sectors.

Highest-signal resume keywords

Email Marketing ManagementKlaviyo ExperienceSEO CopywritingGoogle Analytics 4Content Strategy

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Email Campaign DesignSegmentationAutomationHTMLCSSSEO OptimizationKeyword ResearchContent PlanningData AnalysisPerformance Reporting

Soft Skills

Attention to DetailProactive Technology AdoptionPresentation SkillsSelf-MotivationOrganizational Skills

Tools & Technologies

KlaviyoGoogle Search ConsoleGA4SEMrushShopifyShopify Plus

Industry Keywords

Digital MarketingDTCE-commerceRetailLifestyle Sector

About the role

Key responsibilities & impact

Own and manage the promotional calendar across both brands
Plan, design, build, and send promotional, product launch, and seasonal email campaigns
Manage automated CRM flows, including welcome, abandoned cart/browse, post-purchase, and win-back sequences
Design polished, on-brand email templates
Segment audiences and personalise messaging to improve engagement and conversion
Report on email performance, including open rates, CTR, revenue per send, list growth, and deliverability
Maintain email best practices for deliverability, accessibility, and dark mode rendering
Write and publish SEO-optimised blog posts, buying guides, landing pages, and product copy
Identify keyword opportunities and content gaps
Create content suited to AI and LLM-powered search experiences
Monitor organic performance using Google Search Console, GA4, and SEMrush
Coordinate email and content activity with the wider marketing calendar and paid campaigns
Support the Growth Director with ad hoc tasks, competitor research, and reporting
Ensure work aligns with Nectar and DreamCloud brand positioning
Present regularly to key stakeholders

Requirements

What you’ll need

3+ years in digital marketing within a fast-paced DTC, e-commerce, retail, or agency environment; sleep, home, or lifestyle sector experience preferred
Hands-on experience with Klaviyo or a similar email/CRM platform, including template design, segmentation, and automation; basic HTML/CSS a plus
Strong copywriting skills and working knowledge of SEO, including on-page optimisation, keyword research, and content planning; SEMrush experience and an interest in AI/LLM search a plus
Understanding of how PPC, Paid Social, and Affiliate connect with email and organic channels
Comfortable with GA4 and Google Search Console; Shopify/Shopify Plus experience preferred
Meticulous attention to detail across copy, design, and data
Proactive adopter of new tools and technology
Confident presenting to cross-functional stakeholders
Self-motivated and organised, able to manage own workload remotely
Fluent written and spoken English
Must reside in and be authorized to work within the United Kingdom
Must have the right to work in the United Kingdom

Benefits

Comp & perks

Generous salary
Performance-related bonus
Private medical insurance (after probationary period)
25 days’ annual leave plus bank holidays, plus 2 additional per year worked (max 35 days)
Company pension scheme
Staff discount on Nectar Sleep and DreamCloud Sleep products
Fully remote working from anywhere in the UK
Professional development and career progression within a growing global business
Flexible working arrangements in accordance with applicable UK law