Senior Manager, Marketing Operations

Restaurant365

. Manage and develop Marketing Operations team members, setting priorities, coaching performance, and ensuring timely delivery of operational initiatives .

Posted 10/22/2026full-timeUnited StatesSenior💰 $145,000 - $175,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Marketing Operations and Revenue Operations, with a strong focus on marketing technology management, data analytics, and team leadership. Proficient in implementing scalable processes and optimizing marketing automation platforms to drive business impact.

Highest-signal resume keywords

Marketing Operations ManagementHubSpot AdministrationSalesforce ExpertiseMarketing AnalyticsAI Workflow Implementation

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing OperationsRevenue OperationsData MigrationLead ScoringCampaign AttributionFunnel EfficiencyMulti-Touch AttributionDashboard CreationPerformance ReportingB2B Revenue Cycle Management

Soft Skills

Team LeadershipCoachingEffective CommunicationStakeholder ManagementCross-Functional Coordination

Tools & Technologies

HubSpotSalesforceLeanDataZoomInfo6senseQualifiedActive.lyZapierN8nMarketo Measure

Industry Keywords

B2B EnvironmentMarketing Technology StackCampaign OperationsLead ManagementVendor Management

About the role

Key responsibilities & impact

Manage and develop Marketing Operations team members, setting priorities, coaching performance, and ensuring timely delivery of operational initiatives
Manage and optimize the marketing technology stack, including HubSpot, Salesforce, LeanData, Allgood, ZoomInfo, 6sense, Qualified, and Active.ly
Partner with Marketing leadership on lead scoring, campaign attribution, funnel efficiency, and conversion benchmarks
Improve processes and reporting standards across Marketing, Sales, and Customer Support
Maintain marketing attribution and reporting frameworks, including multi-touch attribution, campaign ROI analysis, and dashboards
Lead marketing automation implementations and migrations, including data migration, CRM integrations, workflow configuration, lead scoring, campaign operations, testing, and user adoption
Own HubSpot marketing automation and synchronization with Salesforce, including lead scoring, lifecycle stages, forms, nurture programs, and data quality
Coordinate Salesforce Partner Relationship Manager implementation and optimization
Improve lead management, routing, conversion, SLAs, and workflow automation with Marketing and Sales
Manage marketing technology vendors and support platform evaluations, integrations, and data governance
Support revenue planning, forecasting, and reporting with Revenue Operations and Finance
Lead AI adoption in lead management, reporting, and campaign operations; build, test, and maintain automated workflows
Own campaign tracking, including UTM standards, Salesforce campaign hierarchy, lead source capture, and offline conversion events
Support XDR/SDR operations and outbound performance reporting
Travel nationally at least 15% of the time

Requirements

What you’ll need

7+ years of experience in Marketing Operations, Revenue Operations, or related fields, including 2+ years of people management or team leadership experience
Experience coaching team members and coordinating cross-functional work in a B2B environment
Hands-on marketing analytics experience, including translating complex data into actionable reporting and recommendations
Hands-on experience with LLM tools and APIs, connectors such as MCP, and automation platforms such as Zapier or n8n
Hands-on HubSpot administration
Experience migrating from another marketing automation platform is a plus
Has built and shipped AI agents or LLM workflows in a go-to-market setting
Experience supporting XDR/SDR operations, including lead routing, SLAs, and outbound performance reporting
Strong working knowledge of Salesforce, marketing attribution tools such as Marketo Measure, and data orchestration platforms
Solid understanding of lead management, funnel performance, and B2B revenue cycles
Ability to implement scalable processes and measure their operational and business impact
Strong analytical skills, including building dashboards, reports, and performance models
Experience coordinating vendor relationships, platform evaluations, and system integrations
Effective communication and stakeholder management
Travel nationally, at least 15% of the time