Junior Sales Manager – Field Sales, Grocery Retail, FMCG, SaaS

Retail.me GmbH

. Actively support and gradually assume independent responsibility for the entire sales process—from initial customer outreach through closing .

Posted 10/21/2026full-timeLüneburg • GermanyJuniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in sales processes, customer engagement, and relationship management within the FMCG and grocery retail sectors. Proficient in identifying customer needs and presenting digital solutions effectively while maintaining a structured and independent approach to work.

Highest-signal resume keywords

Sales Process ManagementFMCG Sector KnowledgeCustomer Relationship ManagementGerman Language ProficiencyField Sales Experience

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Sales Strategy DevelopmentKey Account ManagementDigital Solutions PresentationCustomer Needs IdentificationSales Activity Documentation

Soft Skills

Strong Communication SkillsPersuasion SkillsProactive EngagementStructured Working StyleInitiative and Eagerness to Learn

Certifications & Qualifications

Category B Driver's License

Industry Keywords

Grocery RetailFMCG ProductsSoftware SolutionsSaaSDigital Business Models

About the role

Key responsibilities & impact

Actively support and gradually assume independent responsibility for the entire sales process—from initial customer outreach through closing
Actively acquire new customers on the manufacturer and retail sides by phone and through in-person field sales visits
Engage with FMCG manufacturers as well as companies and independent retailers in the grocery sector
Present digital solutions and specific use cases to manufacturers and retailers
Identify customer needs and suitable applications for the software
Build and maintain long-term customer relationships and regularly follow up with prospective customers
Support the management and development of existing customer accounts
Prepare for and conduct customer meetings
Actively develop the German market and maintain regular in-person contact with prospective retail partners
Systematically document and follow up on sales activities
Work closely with colleagues and the management team
Contribute ideas to improve sales messaging and processes
Play an active role in Retail:me’s growth and the continued development of its sales organization

Requirements

What you’ll need

At least 3 years of practical professional experience in sales and field sales
Experience or knowledge in grocery retail, the FMCG sector, and/or software or SaaS, as well as key account management, is highly valued
Candidates with initial relevant professional experience or a suitable career change background are also welcome
Ideally, a basic understanding of grocery retail, FMCG products, or digital business models
Enjoy engaging proactively with people and inspiring new customers to adopt a solution
Strong communication and persuasion skills, with a willingness to continuously develop professionally in sales
Ability to identify customer needs and communicate complex topics clearly and in a solution-oriented manner
Interest in digital topics, software solutions, and new technologies
Willingness to collaborate with manufacturers, decision-makers, and independent retailers in the grocery sector
Strong hands-on mentality and motivation to take on responsibility
Structured, independent, and reliable way of working
Initiative, eagerness to learn, and a desire to develop quickly both professionally and in sales
Very good written and spoken German
Category B driver’s license
Willingness to travel regularly within Germany
Motivation to sustainably transform grocery retail

Benefits

Comp & perks

Permanent employment contract
Opportunity to actively build something and take on responsibility
Direct exposure to sales and FMCG
Attractive office in the city center—modern, central, and easily accessible
Motivated team, short decision-making processes, and honest feedback
Flexible working hours
Hybrid working opportunities