FREE ACCESS
5,000–10,000 jobs/day
See all jobs on Scoutfield
Search thousands of fresh jobs every day.
Discover
- Fresh listings
- Fast filters
- No subscription required
Create a free account and start exploring right away.
About the role
Key responsibilities & impact- Drive measurable business impact and Marketing Revenue growth for the Immunoassay Reagents portfolio
- Represent and communicate regional Sales needs in annual and ongoing planning
- Partner with upstream Strategic Marketing and Content & Messaging teams to align regional priorities, customer needs, and revenue opportunities with campaign plans
- Plan and align strategic campaigns for AlphaLisa and HTRF customer accounts, territory opportunities, and solution/portfolio focus areas
- Lead regional marketing campaigns at solution/portfolio and product levels
- Execute email campaigns, paid search and targeted digital programs, account-based marketing, local events, webinars, workshops, seminars, user group meetings, and virtual or hybrid customer programs
- Manage lead development and follow-up programs and support Sales prospecting
- Plan and execute AI-based marketing pilot initiatives to improve campaign efficiency, conversion rates, qualified leads, and revenue
- Gather and share regional Voice of Customer feedback and incorporate insights into planning, campaigns, communications, and content
- Optimize campaigns, channel mix, and investments using marketing data
- Coordinate with Sales on lead prioritization, outreach timing, opportunity progression, and lead-quality feedback
Requirements
What you’ll need- Bachelor's degree in a life science discipline
- 5 years of scientific marketing experience
- 2-3 years of Reagents experience
- Strong understanding of United States and Canada markets, demand generation, lead management practices and working with Sales teams in a B2B environment
- Demonstrated experience planning and executing integrated marketing campaigns across digital, email, paid search, events, sales enablement, and other lead generation channels
- Ability to translate sales priorities, customer insights, and market opportunities into actionable marketing plans and campaigns
- Experience partnering with cross-functional teams, including Strategic Marketing, Product Management, Content, Digital, Marketing Operations, and Sales
- Strong analytical skills with the ability to monitor campaign performance, optimize investments, and connect marketing activity to pipeline and revenue outcomes
- Excellent written and verbal communication skills, with the ability to create clear messaging, campaign briefs, sales enablement materials, and presentations
- Highly organized, proactive, and comfortable managing multiple priorities, timelines, and stakeholders in a fast-paced environment
- Prior experience working in a basic research, discovery, or translational laboratory environment within the pharmaceutical or biotechnology industry
- Knowledge of current industry trends, emerging therapeutic modalities, and recent drug discovery and development breakthroughs
- Experience working with marketing technology, CRM, marketing automation, or analytics platforms preferred
- Advanced degree and/or relevant lab experience in relevant life-science fields preferred
Benefits
Comp & perks- Medical, Dental, and Vision Insurance Options
- Life and Disability Insurance
- Paid Time-Off
- Parental Benefits
- Compassionate Care Leave
- 401k with Company Match
- Employee Stock Purchase Plan
- Professional development and career growth through cross-functional projects and mentorship