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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading complex digital marketing strategies and managing high-value client accounts, ensuring client satisfaction and revenue growth. Proficient in team leadership, coaching, and developing integrated digital programs across multiple channels.
Highest-signal resume keywords
Digital Marketing ExperienceClient Account ManagementMulti-Channel Digital ProgramsTeam LeadershipStrategic Planning
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital Strategy DevelopmentEmail MarketingConversion Rate Optimization (CRO)Paid Media ManagementBudget DevelopmentFinancial ReportingAudience Behavior AnalysisDigital Trends AnalysisPerformance FeedbackOrganic Growth Development
Soft Skills
Executive PresenceCommunication SkillsInfluencing SkillsCoaching SkillsProblem-Solving
Industry Keywords
Client SatisfactionRetentionRevenue PerformanceDigital ExperienceCross-Functional DeliveryBest PracticesTeam CultureOnboardingHiringSystemic Issues
About the role
Key responsibilities & impact- Lead a portfolio of high-value and/or complex client accounts as the senior strategic partner
- Hold accountability for overall client satisfaction, retention, and revenue performance across the portfolio
- Set the strategic vision for each account and align digital programs to client mission and business goals
- Lead senior client presentations, annual reviews, and strategic planning sessions
- Develop integrated digital strategies spanning email, CRO, digital media, texting, and emerging channels
- Provide perspectives on digital trends, audience behavior, and technology
- Lead budget development, multi-year projections, and financial reporting at the account level
- Directly manage Managers and/or Sr. Managers, including coaching, performance feedback, and career development support
- Build team capacity and ensure high standards of work quality across accounts
- Contribute to hiring, onboarding, and team culture
- Optimize internal workflows and cross-functional delivery with Pod Managers and department leads
- Identify systemic issues and drive solutions
- Establish and refine best practices, templates, and tools for the Digital Experience team
- Support pitches, proposals, and scoping for prospective digital clients
- Identify and develop organic growth opportunities within existing accounts
Requirements
What you’ll need- Bachelor's degree required; advanced degree preferred
- 6-8 years of experience in digital marketing, with significant agency account management experience
- Demonstrated success leading complex, multi-channel digital programs and managing client portfolios
- Experience managing and developing direct reports
- Strong executive presence and communication skills; ability to present and influence at senior levels
- Deep knowledge of digital channels including email, paid media, CRO, and texting
- No sponsorships available for this position
Benefits
Comp & perks- Full range of benefits
- Highly competitive compensation commensurate with experience
- Remote-first work arrangement