Manager, Strategy

RKD Group

. Understand clients’ marketing and fundraising goals and objectives .

Posted 11/7/2026full-timeRemote • United StatesMid-LevelSenior💰 $80,000 - $90,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing direct mail marketing strategies, with a strong focus on client collaboration and campaign optimization. Proficient in analyzing data and trends to inform strategic decisions and enhance fundraising efforts for nonprofit clients.

Highest-signal resume keywords

Direct Mail Marketing Strategy DevelopmentCampaign Reporting and OptimizationClient Collaboration and CommunicationData Analysis and Trend ResearchMicrosoft Office Suite Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Direct Mail MarketingCampaign Strategy BlueprintingBudget ManagementAudience Journey CreationProgram Health Reporting

Soft Skills

Client Presentation SkillsStrategic ThinkingCollaboration

Certifications & Qualifications

Bachelor's Degree

Industry Keywords

Nonprofit MarketingDirect Response FundraisingAgency EnvironmentStrategic Communication PlansGlobal Trend Analysis

About the role

Key responsibilities & impact

Understand clients’ marketing and fundraising goals and objectives
Develop comprehensive direct mail strategies with support and/or oversight from a Director of Direct Mail Strategy
Draft campaign strategy blueprints for clients and execution teams
Present direct mail strategies to clients and answer strategy-related questions
Provide campaign reporting and recommend plan changes to optimize strategies and meet goals
Maintain and refine annual budgets and projections as campaigns progress
Develop knowledge of client technical platforms for strategy execution
Participate in client teams serving nonprofit clients
Collaborate with Client Partnership, Data & Analytics, and Account Management teams
Conduct industry and channel research, including global trend analysis and testing
Create strategic communication plans, audience journeys, audience profiles, campaign plans, presentations, strategic blueprints, and program projections
Report on program health
Contribute to enterprise-wide strategic planning and share macro-findings with clients or client groups

Requirements

What you’ll need

Bachelor’s degree is strongly preferred
Preferably 5+ years’ experience in an agency environment with direct mail direct response marketing
Experience developing direct mail marketing strategies, including recommendations for offer, packages and audiences
Direct response fundraising experience is an advantage
Proficient in Microsoft Office Suite (Word, Excel, PPT, Outlook)
No sponsorships available for this position

Benefits

Comp & perks

Full range of benefits
Remote-first work arrangement
Some travel may be required