Senior Content Strategy Manager

Robert Half

. Own enterprise content strategy and planning across Robert Half practice groups .

Posted 11/10/2026full-timeRemote • California • United StatesSenior💰 $94,000 - $142,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in content strategy, editorial judgment, and performance measurement, with a strong focus on audience engagement and brand alignment. Proficient in synthesizing research and insights into actionable content roadmaps while collaborating effectively with cross-functional teams and leadership.

Highest-signal resume keywords

Content StrategyEditorial JudgmentPerformance MeasurementSEO KnowledgeAI-Enabled Content Platforms

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content OptimizationPerformance MeasurementResearch AnalysisContent DevelopmentEditorial FrameworksAudience EngagementData SynthesisContent RoadmapsGovernance StandardsMarket Insights

Soft Skills

Organizational SkillsCollaborationRelationship BuildingExecutive PresenceStrategic Alignment

Tools & Technologies

Microsoft OfficeCollaborative Workflow ToolsAI-Enabled ToolsWorkflow Automation Tools

Industry Keywords

Content StrategyEditorial StandardsAEO OptimizationSEOMarket TrendsAudience BehaviorContent FormatsThought LeadershipContent GovernancePerformance Insights

About the role

Key responsibilities & impact

Own enterprise content strategy and planning across Robert Half practice groups
Translate customer needs, business objectives and insights into measurable content roadmaps
Drive content innovation through testing new programs, formats and experiences
Build recurring editorial franchises and signature formats including podcasts, newsletters and local market articles
Establish governance, editorial frameworks, templates and lifecycle standards
Define performance goals and measurement frameworks using customer, search, audience and business data
Partner with Corporate Communications, Marketing and field leadership to gather insights and inform strategy
Direct thought leadership and audience-focused content portfolios
Guide development of research reports, articles, presentations, infographics, videos, podcasts and other formats
Provide strategic direction, editorial guidance and actionable briefs to writers, contributors, agencies and cross-functional partners
Ensure content accuracy, differentiation, audience focus, AEO optimization and brand alignment
Promote responsible use of AI-enabled tools and workflows with human oversight
Develop workplace survey topics and apply findings and market insights to content strategy
Synthesize research, market insights and performance data into executive-ready recommendations
Analyze labor market developments, audience behavior, workplace trends, competitor activity and search patterns
Present strategies, performance insights, recommendations and roadmaps to leadership
Facilitate expert interviews and shape complex ideas into clear narratives
Develop distribution, amplification and repurposing strategies across owned, earned, social and partner channels
Lead adoption of AEO best practices and partner with SEO teams on search and AI visibility
Analyze search and AI-discovery trends, citation presence, answer accuracy, engagement and share of voice
Develop content strategies supporting alliances, bylines, speaking engagements, webinars and podcasts
Ensure partner content aligns with brand, editorial and quality standards

Requirements

What you’ll need

Bachelor's degree in English, communications, journalism, marketing or a related field preferred
8+ years of communications or marketing experience
Strong content strategy and editorial judgment skills
Ability to translate research and insights into compelling, customer-focused content
Strong organizational skills with the ability to manage multiple initiatives
Strong analytical skills
Executive presence skills
Strong collaboration and relationship-building skills
Ability to work effectively with executives, senior leadership, field staff and cross-functional partners
Ability to navigate competing priorities from different stakeholders to maintain strategic alignment and focus
Knowledge of content optimization, SEO, AEO, AI visibility and performance measurement
Advanced knowledge of Microsoft Office and collaborative workflow tools
Experience with AI-enabled content platforms and workflow automation tools a plus
Successful completion of a background check required as a condition of employment

Benefits

Comp & perks

Discretionary annual bonus
Group health insurance benefits (medical, vision, dental)
FSA and HSA healthcare accounts
Life and accident insurance
Adoption and fertility assistance
Paid parental leave of up to 6 weeks
Short-term and long-term disability
Paid time off for vacation, personal needs, and sick time
Up to 17 days of Choice Time Off (CTO) per calendar year for new hires
Up to 11 paid holidays per calendar year
401(k) savings and investment plan or deferred compensation plan (if eligible)
Employer match of 100% on the first 3% of contributions for eligible employees
Reasonable accommodation assistance