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Senior Manager, Global Market Activation
Rockwell Automation. Lead the global execution engine that transforms strategic technology partnerships into measurable pipeline growth and revenue.
Tech Stack
Tools & technologiesAWSCloud
About the role
Key responsibilities & impact- Lead the global execution engine that transforms strategic technology partnerships into measurable pipeline growth and revenue.
- Orchestrate cross-functional teams across Sales, Marketing, Business Units, Product Management, Customer Success, and Regional Organizations.
- Commercialize joint solutions and accelerate market impact.
- Develop and execute scalable go-to-market programs.
- Develop annual activation plans for strategic technology partners.
- Lead commercialization of new joint solutions.
- Ensure consistency across Americas, EMEA, and APAC.
- Coordinate execution with regional sales leadership through sales plays, executive events, industry workshops, customer adoption, and pipeline acceleration.
- Develop seller-readiness plans, messaging, battle cards, training, competitive positioning, industry use cases, and customer references.
- Own execution metrics including pipeline creation, partner-influenced revenue, customer adoption, campaign effectiveness, seller activation, and commercial launch success.
- Translate Joint Business Plans into regional execution and repeatable global GTM playbooks.
- Report to the Vice President, Market Access.
Requirements
What you’ll need- Bachelor's degree or equivalent years of relevant experience.
- Legal authorization to work in the U.S.; employment visa sponsorship is not available now or in the future.
- 10–15+ years in industrial automation, enterprise software, cloud, or technology ecosystems.
- Experience with global technology alliances or strategic partnerships.
- Strong GTM leadership across multiple regions.
- Commercialization and product launch experience.
- Cross-functional leadership without direct authority.
- Executive presence with both internal leaders and partner executives.
- Ability to translate strategy into measurable business outcomes.
- 5+ years of experience with/from organizations such as Microsoft, AWS, NVIDIA, Cisco, Siemens, Schneider Electric, Honeywell, PTC, AVEVA, Salesforce, SAP, or similar companies would be highly relevant.
- Strategic thinking.
- Commercial execution.
- Cross-functional influence.
- Executive communication.
- Program leadership.
- Data-driven decision making.
- Change management.
- Organizational agility.
- Customer-centric thinking.
Benefits
Comp & perks- Health Insurance including Medical, Dental and Vision
- 401k
- Paid Time off
- Parental and Caregiver Leave
- Flexible Work Schedule where you will work with your manager to enjoy a work schedule that can be flexible with your personal life.