Business Development Executive

Rolling Stories

. Identify and develop new Workday business opportunities across target accounts and industries .

Posted 10/10/2026full-timeSingapore • SingaporeJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Business Development and Account Management, with a focus on Workday solutions and client relationship building. Proficient in pipeline management, market research, and effective communication with stakeholders across various functions.

Highest-signal resume keywords

Business DevelopmentAccount ManagementWorkday SolutionsPipeline ManagementClient Relationship Building

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Market ResearchSales Pipeline ManagementProposal DevelopmentRFP/RFI ResponseSolution Presentation

Soft Skills

Strong Communication SkillsInterpersonal SkillsSelf-MotivatedProactiveCollaborative

Tools & Technologies

CRM SoftwareSales Tracking Tools

Industry Keywords

HR TechnologyERPSaaSProfessional ServicesWorkday

Tech Stack

Tools & technologies

ERP

About the role

Key responsibilities & impact

Identify and develop new Workday business opportunities across target accounts and industries
Build and maintain a healthy pipeline of prospective clients and opportunities
Conduct market and account research to identify organizations with potential Workday transformation requirements
Proactively engage prospective clients through calls, emails, LinkedIn, events and other business development channels
Qualify opportunities by understanding client needs, priorities, timelines, stakeholders and potential scope
Maintain disciplined follow-up across leads and opportunities to progress them through the sales pipeline
Build relationships with key stakeholders across HR, Finance, IT and Procurement functions
Support account planning and identify opportunities to expand existing client relationships
Position relevant Workday services and support cross-selling across implementation, optimization, enhancements and AMS
Develop understanding of Workday solutions, value proposition and partner ecosystem
Build relationships with Workday sales and account teams to jointly develop opportunities
Coordinate with Workday Account Executives and internal stakeholders on pipeline development and account activities
Participate in Workday and industry events to develop relationships and generate opportunities
Work with consultants and solution architects to translate client requirements into solution and service offerings
Coordinate client meetings, discovery sessions, demonstrations and solution presentations
Support RFP/RFI responses, proposals, presentations, commercial discussions and follow-up activities
Coordinate internal resources from qualification through proposal and contracting
Maintain accurate opportunity, pipeline and forecasting information in CRM and sales tracking tools

Requirements

What you’ll need

Approximately 2–5+ years of experience in business development, account management, technology sales, enterprise software or consulting services
Experience within HR technology, ERP, SaaS or professional services is advantageous
Prior Workday experience is preferred but not mandatory; training will be provided for candidates with the right commercial mindset and aptitude
Strong communication and interpersonal skills with confidence engaging clients and senior stakeholders
Commercially driven with a strong interest in developing new client relationships and opportunities
Structured and disciplined in pipeline management and follow-up
Comfortable working collaboratively with consulting, presales, delivery and leadership teams
Strong presentation and written communication skills
Self-motivated, proactive and comfortable operating in a fast-growing consulting environment