Brand Creator Manager

Rover.com

. Define Rover’s creator strategy across platforms and cross-team needs .

Posted 11/11/2026full-timeSeattle • Washington • United StatesMid-LevelSenior💰 $91,485 - $117,902 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing creator relationships and partnerships, with a strong focus on brand standards, performance metrics, and cross-team collaboration. Proficient in leveraging social platforms and creator management tools to drive brand and business results.

Highest-signal resume keywords

Creator Partnerships MarketingSocial Media StrategyCreator Relationship ManagementPerformance Metrics AnalysisAgency Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Creator Relationship ManagementSocial Media StrategyPerformance Metrics AnalysisBrand Standards ComplianceNegotiation SkillsContent FeedbackUsage Rights KnowledgeFTC Disclosure RequirementsProgram DevelopmentTrend Tracking

Soft Skills

Creative JudgmentCollaborationAdaptabilityCommunicationRelationship Building

Tools & Technologies

CreatorIQAI ToolsAutomation ToolsSocial Media PlatformsPerformance Tracking Tools

Certifications & Qualifications

Bachelor’s Degree

Industry Keywords

Influencer MarketingBrand PartnershipsCommunity Program ManagementAgency PartnershipsMarket Partnerships

About the role

Key responsibilities & impact

Define Rover’s creator strategy across platforms and cross-team needs
Scout, vet, and recommend creators and review agency recommendations
Build and manage long-term creator relationships
Build, scale, and manage Rover’s Community Program
Provide content feedback while protecting brand standards and creator voice
Ensure disclosure and brand standards are met with Brand Studio creative teams
Negotiate rates, deliverables, exclusivity, and usage rights with Legal and Finance
Coordinate across Brand, Studio, PR, Social, and Performance teams
Manage agency partners and evaluate vendors and platforms
Track social trends, platform changes, and market partnerships
Report on creator performance, reach, engagement, sentiment, conversion, and brand health
Explore adjacent partnerships such as ambassadors and talent

Requirements

What you’ll need

6-8 years in creator, influencer, social, or brand partnerships marketing
Track record of building programs and relationships that moved both brand and business results
Deep, current knowledge of social platforms, including TikTok, Instagram, and YouTube
Strong eye for creators and understanding of brand and creator partnerships
Experience managing creator relationships end to end, from outreach and briefing to review, approvals, and payment
Working knowledge of usage rights, exclusivity, whitelisting, and FTC disclosure requirements
Experience with agencies and creator management platforms such as CreatorIQ or similar
Strong creative judgment and ability to provide clear, useful feedback
Comfort measuring creator work across brand and performance metrics and presenting it to senior stakeholders
Collaborative work style with Brand, Creative Studio, and Paid Media teams
Adaptability when priorities, ownership, and structure shift
Experience using AI and automation tools while maintaining AI guardrails for platform usage
Bachelor’s degree or equivalent work experience

Benefits

Comp & perks

Competitive compensation
401k match
Long-term incentive plan with a company performance-based cash payout
Flexible PTO
Competitive benefits package, including medical, dental, and vision insurance
Commuter benefits
Bring your dog to work (and unlimited puppy time)
Pet benefits, including $1,000 toward bringing home a new dog or cat
Stocked fridges, coffee, soda, and lots of treats (for humans and dogs) and free catered lunches monthly
Regular team activities performed in-person and virtually
Access to AI tools for every team member