Business Development Manager

Royal Caribbean Group

. Drive profitable growth, retention and efficient coverage across a defined portfolio of non-strategic EMEA trade partners .

Posted 10/12/2026full-timeUnited StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing a portfolio of non-strategic EMEA trade partners, focusing on Growth, Retention, and Scaled treatment strategies. Proficient in developing account plans, analyzing performance metrics, and maintaining productive relationships with trade-partner decision-makers.

Highest-signal resume keywords

Portfolio ManagementAccount PlanningPerformance AnalysisSalesforce ProficiencyVirtual Engagement

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Account PlanningPerformance AnalysisGrowth StrategyRetention StrategySales EnablementCommercial Activity DevelopmentCost EvaluationDistribution Quality AssessmentForecastingRisk Management

Soft Skills

ProfessionalismOwnershipResilienceCommitment to Personal DevelopmentRelationship Management

Tools & Technologies

SalesforceVirtual Engagement ToolsCRM SystemsWebinar PlatformsReporting Tools

Industry Keywords

EMEA Trade PartnersAccount TreatmentLegal ComplianceBrand RepresentationMarket Segmentation

About the role

Key responsibilities & impact

Drive profitable growth, retention and efficient coverage across a defined portfolio of non-strategic EMEA trade partners
Own profitable performance across the assigned regional portfolio
Develop and execute quarterly regional and account plans
Analyse weekly partner and portfolio performance and produce forecasts, risks and recommendations
Implement tier-appropriate contact strategies and service cadences
Evaluate account profitability, distribution quality, future potential and cost to serve to prioritise activity and resources
Own commercial initiatives from planning through execution to post-analysis
Develop Growth opportunities, protect Retention accounts and provide Scaled coverage
Identify and onboard appropriate new partners
Review account treatment and recommend migration between Growth, Retention, Scaled and Strategic ownership
Complete structured account handovers
Build productive relationships with trade-partner decision-makers and sellers
Deliver product, platform and sales-enablement activities through virtual meetings, webinars, training, events and selective face-to-face engagement
Collaborate with ROW Marketing on campaigns, communications, lead generation and premium brand representation
Work with the ROW Commercial Lead and Strategic Account Managers on coordinated coverage
Represent Celebrity Cruises at relevant partner and industry activities
Manage EMEA accounts in line with partner working hours, culture and language requirements
Manage agents and route-to-market structures according to account value and treatment
Service restricted-market business within legal and compliance controls
Use European travel when commercially justified; keep Scaled accounts virtual-first and low touch
Maintain accurate Salesforce records of interactions, opportunities, actions, commitments and follow-up
Use ROW Trade Support for CRM, reporting, onboarding, incentive, webinar, event and administrative activities
Escalate exceptions promptly and operate within approved parameters

Requirements

What you’ll need

Ability to manage a defined portfolio of non-strategic EMEA trade partners
Ability to apply Growth, Retention and Scaled treatment according to segmentation and service standards
Ability to develop account plans, contact strategies and commercial activity aligned to business objectives
Ability to analyse partner and portfolio performance and translate insights into actions, forecasts, risks and recommendations
Ability to evaluate account profitability, distribution quality, future potential and cost to serve
Ability to manage productive relationships with trade-partner decision-makers and sellers
Experience or ability to deliver product, platform and sales-enablement activity through virtual meetings, webinars, training, events and selective face-to-face engagement
Ability to collaborate with Strategic Sales, ROW Marketing, ROW Commercial and ROW Trade Support
Salesforce, automation and virtual engagement tools proficiency
Ability to work in line with partner working hours, culture and agreed language requirements
Ability to operate within approved investment, legal, compliance and brand parameters
Professionalism, ownership, resilience and commitment to personal development

Benefits

Comp & perks

Competitive compensation and benefits package
Excellent career development opportunities
Opportunities to explore the world
Personal development support