Senior Lead, Casino Operations

Royal Caribbean Group

. Develop and execute partnership strategies for the Independent Representative Network supporting Royal Caribbean International and Celebrity Cruises .

Posted 11/4/2026full-timeMiami • Florida • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing partnership strategies within the casino and hospitality sectors, focusing on player acquisition, revenue growth, and relationship management. Proficient in leveraging data analytics to optimize marketing programs and enhance customer engagement.

Highest-signal resume keywords

Casino MarketingPartnership DevelopmentData AnalyticsNegotiation SkillsTeam Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Casino PartnershipsFinancial ForecastingBudget ManagementGaming Performance MetricsCRM Proficiency

Soft Skills

Relationship ManagementProject ManagementCommunication SkillsCoaching and Mentoring

Tools & Technologies

SiebelSalesforce

Industry Keywords

Cruise IndustryGaming IndustryHospitality ManagementCustomer EngagementMarket Intelligence

About the role

Key responsibilities & impact

Develop and execute partnership strategies for the Independent Representative Network supporting Royal Caribbean International and Celebrity Cruises
Identify and secure new business opportunities
Expand and optimize existing casino partnerships
Negotiate mutually beneficial partnership agreements
Execute innovative sales and marketing strategies to drive gaming revenue and cruise bookings
Drive global casino player acquisition, customer engagement, loyalty, and retention
Foster relationships with key casino representatives, high-value VIP guests, and travel advisors
Leverage data analytics and market intelligence to identify growth opportunities and evaluate program performance
Enhance the player and guest experience across pre-cruise, onboard, and post-cruise interactions
Achieve annual gaming revenue, booking, and profitability targets
Grow new partner acquisition and existing partnership relationships
Implement and optimize partnership marketing programs
Improve partnership performance, return on investment, and program profitability
Develop scalable strategies supporting long-term business growth and market expansion
Ensure day-to-day operations are successfully executed
Manage and support casino credit and wire transfer processing for Royal Caribbean Group guests
Ensure compliance with internal audit, SQM/SOP, contractual obligations, and company policies
Serve as a subject matter expert on market trends, representative performance, and player acquisition strategies
Generate minimum 10% year-over-year net revenue growth in new business
Execute existing partnership agreements worth over $20M in net gaming revenue
Meet or exceed annual financial targets
Oversee creation and management of compensation for the Independent Representative Network
Coordinate with Casino Operations, Hotel Operations, Food & Beverage, Entertainment, Database Marketing, Marketing Analytics, Finance, Revenue Management, Legal, Compliance, and Executive Leadership
Provide performance updates, market insights, and strategic recommendations to executive leadership
Travel domestically or internationally for market visits, industry events, and meetings with representatives and customers

Requirements

What you’ll need

Bachelor’s degree in hospitality and/or Casino Hotel Management, Business Administration, Marketing, or a related field from an accredited college or university (or international equivalent)
Minimum of 5-7 years of progressive experience in Casino Marketing, Casino Sales, Player Development, Casino Partnerships, or a related gaming/hospitality field
Prior cruise, casino, gaming, hospitality, loyalty, or travel industry experience preferred
Proven track record of developing, managing, and growing strategic casino partnerships and high-value customer portfolios
Experience negotiating and executing partnership agreements, contracts, and cooperative marketing initiatives with measurable business results
Strong background in casino analytics, including interpretation of gaming performance metrics, average daily theoretical loss (ADT), average daily worth (ADW), and profitability analysis
Experience managing budgets, financial forecasting, compensation programs, and partnership marketing investments
Proficiency in CRM platforms such as Siebel and/or Salesforce for account management, reporting, and customer engagement
Experience presenting business cases, performance reviews, and strategic recommendations to senior leadership and external partners
Ability to manage multiple projects simultaneously while working independently and meeting deadlines in a fast-paced environment
Must be able to effectively lead, coach, and manage a team
Experience collaborating with cross-functional teams, including Marketing, Casino Operations, Revenue Management, Finance, and Hotel Operations
Ability to work flexible hours, including evenings, weekends, and holidays
Ability to travel frequently, including local and overnight travel, via automobile and/or commercial trains or airlines
Ability to occasionally lift and carry materials weighing up to 25 pounds
Ability to work in a casino environment with possible exposure to loud noise, bright lights, and cigarette or cigar smoke

Benefits

Comp & perks

Competitive compensation and benefits package
Excellent career development opportunities
Reasonable accommodation during the hiring process for candidates with disabilities