RR Digital

Creative Strategist

• Design and produce ad creative for paid social and digital campaigns, including static, light motion, and variations
• Collaborate with media buyers and strategists to translate campaign goals into creative concepts
• Iterate on ad creatives based on performance data such as CTR, CPL, and CPA
• Use Claude and other AI platforms to generate concepts, copy variations, and creative angles
• Develop multiple creative variations to support testing frameworks and campaign scaling
• Assist in organizing and maintaining creative libraries and testing learnings
• Stay on top of creative trends across Meta, TikTok, and other digital platforms

Junior Creative Strategist – Paid Media Focus