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Senior Marketing & Communications Associate
RR Donnelley. Support the Firm’s InterAction CRM platform and Vuture email marketing platform .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing CRM and email marketing platforms, particularly LexisNexis InterAction and Vuture, while ensuring compliance with global data privacy regulations. Proficient in data analysis, reporting, and executing targeted marketing campaigns.
Highest-signal resume keywords
CRM ManagementEmail MarketingData AnalysisVuture Platform AdministrationLexisNexis InterAction Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data Change ManagementBusiness Development ReportingData Hygiene ManagementCampaign Performance MonitoringList ManagementComplex Search BuildingDuplicate CleansingRecord UpdatesEmail Campaign DeploymentKPI Analysis
Soft Skills
Attention to DetailHighly OrganizedIndependent WorkDeadline Management
Tools & Technologies
InterAction CRMVuture Email Marketing PlatformMS OfficeExcel
Industry Keywords
Data Privacy ComplianceMarketing CommunicationsContact List ManagementEvent Communications
About the role
Key responsibilities & impact- Support the Firm’s InterAction CRM platform and Vuture email marketing platform
- Review and validate daily contact updates in the Data Change Management Inbox
- Create and manage Marketing and Working List folders
- Build complex searches to generate targeted contact lists
- Manage list imports and exports
- Develop and format Business Development reports
- Extract, analyze, and report on CRM and email marketing data
- Manage unsubscribe requests in compliance with the Firm’s privacy policy
- Maintain compliance with global data privacy regulations
- Maintain the integrity of critical contact lists for event and mailing communications
- Build subsidiary company trees, research new contacts, and perform periodic data checks
- Develop and execute data hygiene schedules, including duplicate cleansing and record updates
- Process employee hires and departures in the CRM system
- Support administration of the Vuture platform, including user account setup and troubleshooting
- Create, test, and deploy email campaigns, newsletters, and other Firm communications
- Monitor and analyze campaign performance and KPIs
- Integrate Vuture campaigns and forms with InterAction lists, contacts, and fields
- Partner with Marketing, Business Development, Communications, and IT on accurate, on-brand communications
Requirements
What you’ll need- Bachelor’s degree in Marketing, Communications or related field preferred
- Experience with CRM and Email Marketing platforms
- Three years of LexisNexis InterAction experience
- One year of eMarketing experience; Vuture preferred
- Proficient with MS Office applications
- Advanced proficiency with Excel preferred
- Strong attention to detail and highly organized
- Ability to work independently, meet multiple tight deadlines and deliver detailed and accurate work product
- Successful completion of a pre-employment background and drug screen
Benefits
Comp & perks- Medical coverage
- Dental coverage
- Vision coverage
- Paid time off
- Disability insurance
- 401(k) with company match
- Life insurance
- Voluntary supplemental insurance coverages
- Parental leave
- Adoption assistance
- Tuition assistance
- Employer/partner discounts
- Potential sign-on bonus
- Potential overtime pay
- Potential shift differential
- Potential call-in pay
- Potential stand-by pay