Growth Marketing Manager

Rundoo

. Translate marketing strategy into integrated campaign plans, channel mixes, budgets, and timelines .

Posted 10/14/2026full-timeRedwood City • California • United StatesMid-LevelSenior💰 $131,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in growth marketing and demand generation, with a strong focus on multi-channel campaign execution and pipeline management. Proficient in utilizing Salesforce for tracking and reporting, while collaborating effectively with sales teams to enhance lead quality and conversion.

Highest-signal resume keywords

Growth MarketingDemand GenerationSalesforce ProficiencyMulti-Channel Campaign ManagementLead Qualification

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign PlanningBudget ManagementEmail MarketingDigital AdvertisingContent CreationAudience TestingAttribution TrackingPipeline TrackingCollaterals DevelopmentData Analysis

Soft Skills

CollaborationProject ManagementCommunicationProblem SolvingAdaptability

Tools & Technologies

SalesforceCRM SystemsSpreadsheetsAI ToolsOutreach Tooling

Industry Keywords

Demand GenerationMarketing StrategyLead GenerationSMB MarketingTrade Publications

About the role

Key responsibilities & impact

Translate marketing strategy into integrated campaign plans, channel mixes, budgets, and timelines
Own day-to-day campaign execution from launch through follow-up
Run demand generation across owned, earned, and paid channels, including email, website content, social, digital ads, sponsored e-blasts, direct mail, advertorials, and print placements
Coordinate third-party coverage and content distribution
Create and distribute campaign assets such as emails, landing pages, ads, one-pagers, and case studies
Coordinate internal teammates and vendors and carry projects from brief to delivery
Test audiences, messaging, offers, creative, and conversion paths
Recommend where to scale, refine, or stop spend based on campaign results
Build nurture and follow-up programs and collaborate with Sales and SDRs on lead handoffs and qualification feedback
Improve lead quality and conversion from initial engagement to sales opportunity
Maintain campaign tracking in Salesforce and work with Data Science on attribution and reporting
Track spend, engagement, qualified pipeline, and closed-won revenue
Share actionable campaign results and recommendations with the Head of Marketing
Document campaign playbooks, maintain the campaign calendar, and turn successful tests into repeatable programs
Travel regularly to co-op markets, partner events, and stores across the country
Report to the Head of Marketing and collaborate with Sales, SDRs, Data Science, Product, partnerships, and events teams

Requirements

What you’ll need

3+ years in growth marketing, demand generation, or a revenue-owning marketing role, with a demonstrable track record of driving ARR
Experience running multi-channel, full-funnel campaigns and demonstrating the pipeline and ARR they generated
Experience building branded collateral and running campaigns, including e-blasts, webinars, one-pagers, and magazine placements
Hands-on experience with Salesforce: accounts, contacts, campaigns, pipeline tracking, and attribution
Experience working with a sales team to enable them with account intelligence and MQL signals
Experience with SMB or owner-operator customers; distributor, co-op, or buying-group ecosystems is valuable
Comfortable with CRM systems, especially Salesforce
Comfortable with spreadsheets, lists, and outreach tooling
Ability to partner with a Marketing Engineer on enrichment behind partner-rep data
Able to work from Redwood City and travel to stores and events as needed
Comfortable using AI tools to draft collateral, partner outreach, and enablement material
Familiarity with paint, hardware, building materials, farm and feed, lawn and garden, or related industries is a bonus
Experience negotiating rate cards, sponsorships, or media placements with trade publications is a bonus
Ability to work in person in Redwood City
Must be authorized to work in the United States without requiring sponsorship, or have an applicable work authorization status

Benefits

Comp & perks

Full medical, dental, and vision coverage (100% of premiums for you, 50% for dependents)
401k with Betterment
Unlimited PTO with 10 company paid holidays
Gym allowance
Daily team lunches for those in office
Learning materials and audiobook subscriptions
Dog-friendly office
Paid take-home exercise