Outside Sales Engineer

Rust Automation & Controls Inc

. Achieve sales goals through increased revenue and gross margin .

Posted 9/17/2026full-timeSacramento • California • United StatesJuniorMid-Level💰 $110,000 - $130,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in industrial sales with a strong focus on customer relationship management, strategic planning, and effective communication. Proficient in utilizing CRM systems and Microsoft Office to drive sales growth and manage customer interactions.

Highest-signal resume keywords

Industrial Sales ExperienceCustomer Relationship ManagementStrategic PlanningProficiency with CRM/ERP SystemsExcellent Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Goals AchievementRevenue GrowthGross Margin ImprovementSite WalkdownsProduct PromotionOpportunity DevelopmentAccount ManagementCustomer Solutions ArticulationTerritory Sales GrowthTechnical Knowledge of Automation & Controls

Soft Skills

Self-MotivatedResilientAdaptableSolution-OrientedStrong Organizational SkillsTime-Management SkillsCustomer-First Mindset

Tools & Technologies

Microsoft OfficeCRM SystemsNetSuiteSalesforce

Industry Keywords

Commercial AccountsIndustrial AccountsCustomer EngagementSales Activities ReportingManufacturing Collaboration

Tech Stack

Tools & technologies

ERPRust

About the role

Key responsibilities & impact

Achieve sales goals through increased revenue and gross margin
Develop and maintain relationships with existing and prospective customers
Execute territory and account strategic planning
Develop opportunities and report on key sales activities
Learn and maintain working knowledge of Rust Automation & Controls products and solutions
Prospect and promote products, services, and solutions within assigned commercial and industrial accounts
Grow territory sales and gross margin through in-person customer visits, video conferencing, and proactive email, text, and phone communication
Re-engage dormant or inactive customers through targeted outreach and personal interaction
Collaborate with manufacturing partners through calls, emails, webinars, seminars, and on-site visits
Partner with the Inside Sales Professional team to provide timely and accurate customer information
Perform site walkdowns in industrial and commercial environments
Maintain a robust CRM database including accounts, contacts, opportunities, and projects
Clearly articulate customer solutions and collaborate with internal teams to execute effectively

Requirements

What you’ll need

Technical degree or 2–3 years of industrial sales experience (or related field)
Willingness and ability to travel within the assigned territory, including occasional overnight travel
Self-motivated with the ability to set aggressive goals and exceed them
Strong desire to learn, grow, and be coachable
Resilient, adaptable, and solution-oriented with a positive, can-do attitude
Excellent interpersonal and communication skills with a customer-first mindset
Ability to manage customer expectations and identify new sales opportunities
Timely, professional communication with customers, managers, and manufacturing partners.
Strong organizational and time-management skills
Ability to work independently while leveraging internal resources
Proficiency with Microsoft Office and CRM/ERP systems (e.g., NetSuite, Salesforce)

Benefits

Comp & perks

Stability and security of a family-owned organization
Extensive training and professional development opportunities
Comprehensive benefits package including medical, dental, and vision coverage.
Competitive paid time off
Life insurance
401(k) with company match
Company vehicle