Performance & Growth Marketer

RZ HR Studio

. Manage Meta, Google, and other relevant paid media channels .

Posted 9/29/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in performance marketing and paid media management, with a strong focus on data analysis and budget allocation. Capable of providing actionable insights and recommendations to drive commercial outcomes and improve advertising performance.

Highest-signal resume keywords

Performance MarketingMeta Ads ManagementGoogle Ads ManagementData AnalysisECommerce Understanding

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Paid MediaCAC AnalysisLTV AnalysisROAS EvaluationAttribution AnalysisIncrementality AnalysisStructured ExperimentationGrowth Frameworks

Soft Skills

Analytical SkillsProblem-Solving SkillsCommunication SkillsOrganizational Skills

Industry Keywords

DTCPaid AcquisitionCommercial DataBudget AllocationPerformance Metrics

About the role

Key responsibilities & impact

Manage Meta, Google, and other relevant paid media channels
Build and manage structured tests across media, creative, audiences, and offers
Analyze performance and make informed budget allocation decisions
Evaluate CAC, LTV, ROAS, contribution margin, payback, and other key business metrics
Connect advertising performance with broader commercial outcomes
Identify performance issues, opportunities, and areas for improvement
Turn analysis into clear recommendations for clients, founders, and senior stakeholders
Contribute to forecasting, attribution, and incrementality analysis
Work within structured experimentation and growth frameworks

Requirements

What you’ll need

Experience in performance marketing, paid media, or growth marketing
Strong hands-on experience with Meta and Google Ads
Solid understanding of eCommerce/DTC and paid acquisition
Comfortable working with performance and commercial data
Understanding of CAC, LTV, contribution margin, payback, and profitability
Strong analytical and problem-solving skills
Ability to turn data into clear, commercially relevant recommendations
Strong communication skills and confidence working with clients or senior stakeholders
Highly organized, commercially minded, and comfortable working independently