Performance Media Specialist

S4 Capital Group

. Develop media plans and strategies aligned with business objectives, target audiences, and performance indicators .

Posted 11/4/2026full-timeRemote • BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and optimizing media plans and strategies across platforms such as Google Ads, Meta Ads, and LinkedIn Ads, with a strong focus on performance metrics and data analysis. Proven ability to collaborate with diverse stakeholders and manage multiple priorities in a fast-paced environment.

Highest-signal resume keywords

Performance Media ExperienceGoogle Ads ManagementMeta Ads OptimizationCampaign Setup and ExecutionAnalytical Data-Driven Mindset

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Media PlanningCampaign OptimizationDigital Campaign ManagementBudget AllocationKPI MonitoringPerformance AnalysisConversion-Focused CampaignsMedia BuyingAudience TargetingReporting and Presentation

Soft Skills

Communication SkillsCollaborationAutonomyProactivityTime Management

Tools & Technologies

Google AdsMeta AdsLinkedIn AdsAnalytics ToolsMedia Buying Platforms

Industry Keywords

Brand AwarenessDirect Response CampaignsPerformance IndicatorsStakeholder EngagementDynamic Environment

About the role

Key responsibilities & impact

Develop media plans and strategies aligned with business objectives, target audiences, and performance indicators
Plan, monitor, and optimize paid media campaigns on Google Ads, Meta Ads, and LinkedIn Ads
Set up and implement campaigns, aligning planning with execution
Manage brand awareness and direct response campaigns focused on generating conversions and measurable actions
Monitor investments, budget allocation, delivery pacing, and results against KPIs
Analyze performance data, identify opportunities, and propose evidence-based optimizations
Prepare reports and presentations containing analyses, recommendations, and insights
Collaborate with media buyers and project team members to align execution and strategy
Organize requests, track timelines, manage priorities, and meet deadlines
Participate in meetings with clients, stakeholders, and international teams, communicating strategies, results, and recommendations

Requirements

What you’ll need

Advanced or fluent English, with the ability to communicate in meetings, presentations, and discussions with clients and international teams
Solid experience in performance media
Knowledge of planning, setting up, managing, and optimizing digital campaigns
Experience with Google Ads, Meta Ads (Facebook and Instagram), and LinkedIn Ads
Hands-on experience in media buying, campaign setup, and campaign optimization
Experience planning media based on objectives, audiences, investments, channels, and performance indicators
Analytical, data-driven mindset
Familiarity with brand awareness and conversion-focused campaigns
Ability to coordinate activities, manage priorities, and track deliverables in a dynamic environment
Ability to work with diverse stakeholders, align expectations, and collaboratively develop solutions
Autonomy and proactivity
Experience with other paid media platforms and analytics tools is a plus

Benefits

Comp & perks

Flexible benefits card for food and meal expenses
Health insurance
Dental insurance
Flexible working hours and location
Home office allowance paid through payroll, regardless of whether the work model is hybrid or fully remote
Monthly childcare allowance for employees with children up to 5 years and 11 months old
Gym access through a partner platform
Paid birthday day off
Parental leave: 180 days for birthing parents and 30 days for non-birthing parents
Additional parental support for caregivers of children with disabilities or neurodivergence
Physical health, emotional health, and well-being platforms
Free consulting services for social and psychological support, legal guidance, and financial advice
Reduced electricity costs through renewable energy sources
Free access to SESC
Partnerships with educational institutions
Support from our Talent Development team for your learning and professional growth
Communities for connection, experience sharing, and strengthening our culture
Access to platform certifications and ongoing learning opportunities