Event Business Manager

SAE International

. Own the P&L for an assigned event or portfolio of events, including budget, revenue targets, and profit margin .

Posted 10/16/2026full-timeUnited StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in event management, including P&L ownership, budget management, and revenue growth strategies. Proven ability to build relationships with stakeholders and drive attendance through effective marketing and promotional tactics.

Highest-signal resume keywords

P&L ManagementEvent ProductionBudget ManagementRevenue Growth StrategiesStakeholder Relationship Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event ManagementBudgetingRevenue Target SettingSales Strategy DevelopmentMarket ResearchData AnalysisForecastingAttendance TrackingSession Topic DevelopmentOnsite Operations Coordination

Soft Skills

Relationship BuildingChange ManagementCommercial InstinctsAudience Experience FocusTrust Building

Certifications & Qualifications

Bachelor’s Degree in BusinessBachelor’s Degree in MarketingBachelor’s Degree in Communications

Industry Keywords

Event ProductionRevenue AccountabilityIndustry PartnershipsGeographic ExpansionCompetitor AnalysisAttendee AcquisitionExhibitor FeedbackVIP Relationship ManagementAdvisory CommitteesTechnology-Focused Events

About the role

Key responsibilities & impact

Own the P&L for an assigned event or portfolio of events, including budget, revenue targets, and profit margin
Set attendance and revenue targets with sales and marketing managers
Develop promotion and sales strategies to deliver attendance and revenue targets
Manage relationships with key accounts and speakers
Research and build go-to-market strategies for events
Evaluate new tracks, co-located events, industry partnerships, geographic expansion, and format changes
Partner with content developers and advisory groups on keynote and panel strategy
Establish session topics and themes, recruit key speakers, and write sales and marketing briefs
Track competitor events, industry trends, and attendee/exhibitor feedback
Set attendee acquisition and retention goals with the marketing team
Monitor registration pacing and adjust tactics
Serve as primary relationship owner for industry stakeholders, advisory committees, speakers, exhibitors, and sponsors
Coordinate onsite operations to align the attendee experience with the event strategy
Be present onsite to manage VIP relationships
Analyze focus group feedback, post-event survey data, and advisory recommendations to inform future event strategy

Requirements

What you’ll need

Bachelor’s degree in business, marketing, communications, or a related field, or equivalent professional experience
6+ years of experience in event production or management with direct revenue accountability
Demonstrated track record of success growing event attendance and revenue
Strong commercial instincts paired with the ability to think about audience experience and long-term brand health
Experience managing budgets, forecasts, and margin analysis
Ability to build trust with sponsors, partners, speakers, and internal teams
Ability to drive change and continuous improvement without always having direct authority over every function involved
Experience with engineering- or technology-focused events is a plus but not required
Travel up to 25-30%, including on-site attendance at managed conferences and expos

Benefits

Comp & perks

Hybrid work environment combining office-based work with on-site presence at managed events
Travel up to 25-30%
Equal employment opportunities and protection from discrimination and harassment