Senior Marketing Manager

SAIC

. Develop marketing strategies aligned with business priorities, customer needs and growth objectives .

Posted 10/23/2026full-timeReston • Virginia • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing integrated marketing strategies tailored to the defense industry, with a strong focus on storytelling and messaging. Proven ability to manage multiple initiatives and collaborate with senior executives to create impactful thought leadership and marketing materials.

Highest-signal resume keywords

Integrated Marketing Campaign DevelopmentDefense Industry MarketingThought Leadership DevelopmentAI Tools ProficiencyStakeholder Relationship Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Strategy DevelopmentCampaign ExecutionContent CreationEvent MarketingMessaging Translation

Soft Skills

Strong Writing SkillsOrganizational SkillsInfluencing SkillsCollaboration SkillsSound Business Judgment

Tools & Technologies

AI ToolsDigital Content PlatformsMarketing Automation Software

Industry Keywords

Defense MarketFederal Government MarketingGovernment ContractingTrade Show MarketingIndustry Engagements

About the role

Key responsibilities & impact

Develop marketing strategies aligned with business priorities, customer needs and growth objectives
Identify opportunities to strengthen SAIC's position in the defense market
Develop and execute integrated marketing campaigns from strategy and messaging through activation and measurement
Translate complex technical capabilities into messaging and foundational marketing materials, including capability presentations, customer success stories, digital content and campaign assets
Manage multiple initiatives from concept through completion, balancing priorities and ensuring high-quality, timely delivery
Develop thought leadership with senior executives and subject matter experts, including articles, speaking engagements, panel discussions and industry publications
Plan and execute marketing initiatives for trade shows, conferences and other industry engagements
Extend event impact through supporting campaigns, content and follow-up marketing activities
Anticipate business needs and recommend marketing approaches supporting business priorities
Coordinate internal communications, media relations, brand, creative and strategic events teams
Provide recommendations in leadership discussions and influence decisions
Leverage AI and other technologies to improve productivity, research and content development while maintaining quality and accuracy

Requirements

What you’ll need

Minimum of 10 years in marketing or a related discipline
Background in marketing to the defense industry, federal government or government contracting market
Strong writing, storytelling and messaging skills, with the ability to translate complex technical information into compelling content
Proven ability to develop marketing strategies, execute integrated campaigns and manage multiple initiatives simultaneously
Familiarity with trade show, conference and event marketing as part of a broader marketing strategy
Track record of developing thought leadership in collaboration with senior executives and subject matter experts
Ability to build relationships, influence senior stakeholders and coordinate work across teams without direct reporting authority
Proficiency using AI tools to improve marketing productivity and efficiency, with an understanding of responsible use and content validation
Sound business judgment, strong organizational skills and the ability to work independently in a collaborative environment
Based in the Reston, VA area, with flexibility to attend in-person meetings as needed and travel approximately 10%